Apple announced the discontinuation of three iPhone models starting in 2025: the iPhone 14, the iPhone 14 Plus and the third-generation iPhone SE. Essa measure, which will extend throughout the year, is part of the technology giant’s strategy to renew its portfolio, focusing on innovations, improved performance and advances in security. With the introduction of newer devices, such as the iPhone 16 line and the highly anticipated iPhone 17 models, the company seeks to direct its consumers towards cutting-edge technologies, including more powerful processors, advanced camera systems and greater integration with artificial intelligence through the Apple Intelligence.
The withdrawal of these devices, officially announced in March 2025, has already sparked discussions among users and market analysts about the implications for current owners and the new options available. The iPhone 14, launched in 2022, and its Plus version, brought the A15 Bionic chip and significant improvements in computational photography.
At the same time, the third-generation iPhone SE, also released in 2022, has gained a fan base for offering robust performance in a more compact and affordable form factor. Apesar the popularity of these models, Apple’s decision reflects the need to align product offerings with the latest software requirements and advanced features, such as those that will be introduced in iOS 19.
Apple renewal strategy
Apple justifies the discontinuation of these iPhones as an essential component of its ongoing cycle of technological renewal. Modelos like the iPhone 14 and 14 The third-generation iPhone SE, although equipped with the same A15 Bionic, lacks distinctive features such as the Ilha Dinâmica and dual camera systems, present in the brand’s latest devices.
By focusing its resources on cutting-edge devices, the company ensures the ability to provide consistent, long-term support, including critical security updates and full compatibility with the most innovative applications. Estatísticas of 2024 indicate that approximately 70% of iPhone users were already using models launched in the last three years, highlighting the rapid adoption of the brand’s new features by the public. Essa discontinuation strategy also frees up production capacity for mass manufacturing of future launches, such as the expected iPhone 17 Air, which promises an ultra-thin design and superior performance.
The future of impacted models
Owners of iPhone models affected by the discontinuation will not face immediate interruptions in the functioning of their devices, but the future scenario will require planning. Após off-line, these iPhones will continue to receive iOS operating system updates for an estimated period of at least two to three years, following Apple’s pattern of supporting its devices for approximately five years after launch. Isso means that the iPhone 14 and iPhone SE (3rd generation) will likely maintain compatibility with future versions like iOS 20 or even iOS 21, but will eventually lose access to new features and functionality that require more advanced and updated hardware.
Alternatives and trade-in programs for consumers
Consumers looking to replace discontinued iPhones will find a diverse range of options in Apple’s current portfolio. The iPhone 15 line, with its standard and Plus versions, represents a significant upgrade, offering substantial camera improvements, such as the 48 MP main sensor, and improved energy efficiency. Para users who prioritize maximum performance and professional photography features, the Pro and Pro Max models of the iPhone 16 series feature innovations such as 120 Hz ProMotion displays and the powerful A18 Pro chip.
The market for used or refurbished devices is also an attractive and economically viable alternative. In 2024, the iPhone 14 still accounted for 15% of global sales of used iPhones, indicating that these models will continue to be in active circulation even after their production ends. Para those who prefer a new device at a more affordable cost, the iPhone 16e, launched in March 2025, appears as a competitive option, combining the A18 chip with a more attractive price, targeting the public that previously opted for the iPhone SE.
In addition, Apple maintains an exchange program that offers discounts on the purchase of newer models upon delivery of old devices. Para 2025, the company expanded incentives, accepting iPhones from previous generations with values that can reach R$1,500, depending on the conditions and model of the device delivered.
iOS Support and Update Schedule
Technical support and software updates for discontinued iPhone models will follow a predictable schedule based on the Apple lifecycle history.
This timeline provides users with an adequate period of time to plan the transition to a new device, while also highlighting the importance of keeping devices updated while official support is still active to ensure security and smooth operation.
Reflections on the global technology market
The retirement of these models will have an impact that transcends individual users. Fabricantes of accessories, such as protective cases and chargers, will likely adjust their production, reducing supply for the iPhone 14 and SE (3rd generation). Revendedores of electronic products will also need to readjust their stocks.
In 2023, the discontinuation of the iPhone 13 had already boosted the used market by 20%, and a similar effect is expected now, which could benefit resale platforms and consumers looking for more economical options. The Apple, in turn, maintains its prominent position in the global economy, with a 20% market share in the smartphone sector in 2024. The decision to discontinue older models aims to strengthen the production of premium versions, which generate higher profit margins — the Pro iPhones, for example, were responsible for 60% of the company’s revenue in the last quarter of 2024.
Tips to optimize the use of your iPhone
For users who have discontinued iPhones and want to extend the life of their devices, some practical recommendations can be followed. Aproveitar to the fullest these devices require regular planning and maintenance.
It is essential to keep iOS up to date, as regular updates not only introduce new features, but also fix security flaws and improve the system’s overall performance. Monitorar battery health is another important action; If performance is compromised, replacement by authorized technical assistance may restore the device’s autonomy.
Considering selling or trading the device before its market value drastically decreases is a smart strategy. As official support ends, the resale price tends to fall.
Regularly backing up data, whether in iCloud or on a computer, ensures that important information such as photos, contacts and documents are protected, even in the event of a device failure. Avaliar The need for applications that require newer hardware is also prudent, as some may stop working or perform poorly on older models.
Innovations and the next generation of devices
The discontinuation of previous models paves the way for a series of innovations expected by Apple in 2025 and beyond. Rumores market indicates that the iPhone 17 line could include an “Air” model, characterized by an even lighter and thinner design, in addition to significant advances in integration with the Apple Intelligence, offering more sophisticated generative AI tools. The company has also scheduled the release of important updates for iOS 19, scheduled for June 2025 during WWDC, with a focus on customization and performance optimization.
Apple, which recorded the sale of more than 300 million iPhones globally between 2022 and 2024, continues to invest in emerging technologies such as augmented reality and enhanced 5G connectivity, aiming to sustain its growth in the market. The strategy of replacing older models with more technologically robust and innovative options reflects the brand’s commitment to offering devices that not only meet, but anticipate the demands of a technology market in constant and rapid evolution.
What’s next for the Apple ecosystem
In addition to iPhones, Apple is in the process of comprehensively renewing other products in its ecosystem for 2025. The launch of the iPad Air with an M3 chip in March, and the MacBook Essa vertical integration strengthens the brand’s ecosystem, allowing for more fluid connectivity between devices through features such as the iPhone Mirroring and the Apple Pay, which will even gain support for PayPal balances later this year.
The withdrawal of the iPhone 14, 14 Plus and SE (3rd generation) is much more than a simple catalog update; is a clear indicator that Apple is accelerating its future vision, prioritizing continuous innovation and sustainability of its product portfolio. Usuários and brand enthusiasts around the world eagerly await the next steps of this giant that continues to redefine standards and trends in the global technology market.