Lego revealed at CES 2026, in Las Vegas, the platformSmartPlay, which introduces a smart brick in the standard 2×4 format. Esse component includes a custom 4.1mm ASIC chip, sensors, RGB LEDs, speaker and induction rechargeable battery. The innovation allows buildings to respond to handling with sounds and lights in real time, without depending on screens, cameras or constant internet connection.
The system combines theSmartBrickwithSmartTagsin parts andSmartMinifiguresthat carry unique identifiers. The bricks detect proximity, orientation and distance using near-field magnetic sensors, forming a network called BrickNet for interactions between multiple elements.
- The commercial launch takes place on March 1, 2026.
- Pre-orders open on January 9th.
Three initial sets from the Star Wars line incorporate the technology, priced between 70 and 160 dollars.
Technologies embedded in Smart Brick
O SmartBrickrepresents a significant evolution for Lego, with more than 20 registered patents. The integrated chip processes information locally, generating synthetic sound effects instead of recorded files, which reduces the need for constant updates. Sensors include accelerometer, light and sound detection, enabling precise reactions to movement and the environment.
The rechargeable battery supports wireless charging even when the brick is embedded in a larger build. The Lego emphasizes full compatibility with the classic parts system, maintaining the millimeter precision that characterizes its products. Não there is voice recording or the use of artificial intelligence in the cloud, prioritizing privacy and simplicity when playing.
Operation of the system Smart Play
The interaction occurs through short-range magnetic communication between theSmartBrick, to theSmartTagsand theSmartMinifigures. The tags, embedded in tiles or vehicles, inform the brick of the construction context, such as the type of object or nearby character. Isso activates specific responses, such as LED lighting or reproduction of sounds generated in real time.
Multiple bricks form a low-latency wireless mesh, recognizing each other’s relative positions. The BrickNet protocol includes encryption for security. Atualizações of firmware takes place via the companion app, but the main play remains offline and intuitive.
- Examples of reactions include buzzing lightsabers when approaching minifigures.
- Roar of engines on ships.
- Theme music when placing specific characters.
Initial sets with Star Wars
The first productsSmartPlayarrive in three all-in-one sets from the Star Wars line, each including aSmartBrick, charger, smart minifigures and tags.
- The Luke’s Red Five X-Wing set has 584 pieces and two minifigures.
- Darth Vader’s TIE Fighter has 473 pieces.
- The Throne Room Duel & A-Wing features 962 pieces and three minifigures, including Darth Vader, Luke Skywalker and Emperor Palpatine.
These kits activate effects like illuminated blaster fire, lightsaber clashes, and iconic soundtracks when manipulating the buildings. The choice of Star Wars reflects the partnership with Disney and Lucasfilm, present in the CES announcement.
Ecosystem components
O SmartPlayis based on three main elements that work together.
- SmartBrick: Processa data and emits lights and sounds.
- SmartTags: Identificam objects or scenes.
- SmartMinifigures:Carregam character personalities for specific reactions.
The platform avoids dependency on applications during play, focusing on open physical experiences. The bricks withstand years of use, with a battery designed for longevity.
Privacy and upload
Lego highlights privacy measures inSmartPlay, no cameras, microphones for recording or cloud processing. The wireless connection is limited to local interactions between parts, with encryption on BrickNet. Inductive charging allows you to recharge multiple bricks simultaneously on a dedicated base.
Updates optionally occur via the app for new effects, but do not interfere with basic functioning.
Launch and future expansion
The platformSmartPlaydebuts globally on March 1, 2026, starting with sets Star Wars. Pré-orders begin January 9th in select markets. Lego plans to expand to other lines, such as City and Technic, with new technologies and updates over time.
Development involved the company’s Creative Play Lab, in collaboration with embedded technology experts.

