Wani sabon matakin da YouTube ya aiwatar yana haifar da saƙon kuskure wanda ke hana bidiyo yin kunna wa masu amfani da masu amfani da talla. Matsalar, wacce ke nuna sanarwar “ba a samun abun ciki”, masu amfani da intanet a duniya sun fara ba da rahoto ga jama’a a cikin ‘yan kwanakin da suka gabata na watan Janairu, wanda ke haifar da korafe-korafe a kan dandamali daban-daban na kan layi da dandalin fasaha.
Laifin ya fi shafar masu amfani da burauzar Google Chrome waɗanda ke da kari kamar uBlock Origin, AdBlock Plus da Ghostery da aka kunna. Lokacin ƙoƙarin loda bidiyo, shafin sake kunnawa yana maye gurbinsa da allon kuskure, ba tare da bayar da wasu hanyoyi na gaggawa don kallon abun ciki ba, wanda ke katse kwarewar bincike ga miliyoyin mutanen da suka dogara da waɗannan kayan aikin don guje wa talla.
Har ya zuwa yau, dandalin, wanda mallakar Google, bai fitar da wata sanarwa a hukumance da ke bayyana dalilan fasaha da suka kawo canjin ba. Duk da haka, ana kallon matakin a matsayin wani mataki na dabarun kamfanin don ƙarfafa kashe masu hanawa ko kuma bin sabis na biyan kuɗi, YouTube Premium, wanda ke cire tallace-tallace.
Yadda Gyaran YouTube ke Aiki
Yakin kwanan nan da dandalin ya yi kan masu toshe tallace-tallace da alama yana ƙunshe da ingantaccen canji ga yadda ake loda bidiyo. Tecnicamente, YouTube yana amfani da takamaiman buƙatun, waɗanda aka sani da XMLHttpRequest, don ɗauko bayanan bidiyo daga sabar sa. An tsara kari na Adblock don saka idanu da kuma tsangwama waɗannan kiran lokacin da aka gano cewa an yi nufin loda talla. Sabuwar dabarar YouTube ta ƙunshi gyaggyara tsarin waɗannan buƙatun a hankali, yana mai daɗa wahalar bambanta su da halaltaccen kiran abun ciki. Sakamakon haka, masu toshewa, lokacin ƙoƙarin katse abin da suke fassara a matsayin talla, sun ƙare tare da toshe rafin bidiyo da kansa. Dabarar Essa tana wakiltar haɓakawa a cikin wasan “cat da linzamin kwamfuta” tsakanin dandamali da masu haɓaka haɓakawa, tilasta daidaitawa akai-akai a ɓangarorin biyu don kula da ƙwarewar kallo da sadar da abun ciki.
Ra’ayin al’umma da rahotanni kan dandalin tattaunawa
Amsar mai amfani ta kasance nan take kuma cikin sauri ya bazu a cikin al’ummomin kan layi da yawa. Plataformas kamar Reddit sun zama jigon tattaunawa, tare da zaren da yawa suna tara ɗaruruwan tsokaci da hotunan allo waɗanda ke tattara kuskuren. Muitos yana nuna bacin ransa game da yadda dandalin ke bijirowa, yana mai cewa yin amfani da blockers mayar da martani ne ga yawan tallan da ake yi a cikin bidiyoyi da ya wuce kima da kuma wani lokaci.
Halin kuskuren kuma ya ja hankali. Diferente daga ayyukan da suka gabata, wanda ya nuna buƙatun buƙatun don kashe adblock, sabon aiwatarwa yana haifar da toshe kai tsaye ba tare da faɗakarwa ba. Sakon “wannan abun ciki ba ya samuwa, don Allah a sake gwadawa daga baya” ya bayyana a wani farin shafi, wanda da farko ya sa mutane da yawa suka yi imani da cewa gazawar fasaha ce ta gaba ɗaya, har sai an kafa haɗin yanar gizon tallace-tallace ta hanyar al’umma.
Madadin da mafita na wucin gadi
Fuskantar toshewar, masu amfani da kansu sun fara raba jerin hanyoyin magance matsalar don shawo kan matsalar.
Mafi girman ma’aunin kai tsaye da inganci, wanda rahotanni da yawa suka tabbatar, shine kashe wani ɗan lokaci tsawo toshe talla don gidan yanar gizon YouTube, wanda ke dawo da aikin sake kunnawa nan take.
Sauran hanyoyin da suka nuna kyakkyawan sakamako ga wani ɓangare na waɗanda abin ya shafa sun haɗa da share cache da cookies ɗin mai binciken, da kuma sabunta shafin bidiyo akai-akai har sai abun ciki ya cika.
Ga waɗanda ba sa son musaki kayan aikin su, babban shawarwarin shine a tabbatar da cewa jerin abubuwan tacewa na tsawaita suna sabuntawa koyaushe, yayin da masu haɓakawa ke ci gaba da aiki don sakin gyare-gyaren da suka dace da sabbin dabarun dandamali.
Tarihin rikici tare da blockers
Wannan jigon shine kawai sabon babi a cikin dogon rikici tsakanin YouTube da masu haɓaka talla. A baya, dandalin ya yi gwaji da dabaru da dama don hana amfani da wadannan kayan aikin.
Daga cikin matakan da aka dauka a baya har da sanya jinkirin da gangan wajen loda bidiyo da kuma nuna gargadin da ke yin gargadi game da karya ka’idojin sabis, da bai wa mai amfani wa’adin kashe karin wa’adin ko kuma a hana shi kallo.
Rikicin yana nuna babban tashin hankali a cikin tsarin kasuwancin intanet: a gefe guda, buƙatar samun kuɗi ta hanyar talla don tallafawa masu ƙirƙira da kayan aikin kyauta; a ɗayan, buƙatar mai amfani don ƙwarewar bincike mai tsabta, mai sauri da mara kyau.
Madadin hukuma: YouTube Premium
Babban mafita da YouTube ke bayarwa don ƙwarewar talla ba tare da talla ba shine biyan kuɗi zuwa sabis na Premium. Shirin ya kawar da duk tallace-tallace daga dandalin gaba daya, baya ga bayar da ƙarin fa’idodi kamar kunna bidiyo a bango akan wayar ku da zazzage abun ciki don kallon layi.
A cikin Brasil, ƙimar da ke aiki a farkon 2026 sun bambanta don dacewa da bayanan bayanan jama’a daban-daban. Tsarin mutum ɗaya yana da farashin kowane wata, tare da zaɓin shirin shekara-shekara wanda ke ba da ragi. Há kuma tsarin iyali, wanda ke ba da damar rabawa tare da mutane kusan biyar na gida ɗaya, da kuma rage farashin zaɓi ga ɗaliban jami’a bisa hujja.
Bambancin matsala tsakanin masu bincike
Kodayake yawancin rahotanni suna mayar da hankali kan masu amfani da Google Chrome, kuskuren bai keɓanta ga wannan mai binciken ba. Ƙananan adadin mutanen da ke amfani da Mozilla Firefox sun kuma ba da rahoton cin karo da kuskuren “babu abun ciki”. A gefe guda kuma, masu bincike irin su Brave da Opera, waɗanda suka haɗa masu tallan tallace-tallace na asali, suna da alama ba su da tasiri daga sabon yunƙurin hanawa, yana nuna ƙarfin juriya ga dabarun gano dandamali.
Abin da za a jira a cikin kwanaki masu zuwa
Al’ummar haɓakawa da ke bayan manyan kari na toshe talla sun riga sun san batun kuma suna aiki tuƙuru kan ɗaukakawa don ketare sabbin cak na YouTube. Historicamente, ana yin gyaran gyare-gyare na irin wannan toshewar yawanci a cikin kwanaki ko makonni, ana maido da ayyuka ga yawancin masu amfani.
Koyaya, ana sa ran dandalin zai ci gaba da inganta hanyoyin gano shi. Isso yana nufin cewa masu amfani za su iya fuskantar rashin kwanciyar hankali na lokaci-lokaci, yana ƙarfafa yanayin zagaye na wannan karo na fasaha tsakanin neman kuɗi da sha’awar yin bincike mara talla.
