Meta intensifies monetization tests on its main messenger with the introduction of exclusive features for subscribers on the Android platform. The most recent test version, identified as 2.26.9.9, reveals a robust package of tools aimed at organizing and customizing the interface, significantly changing usability for advanced users.
– Ampliação of the conversation limit set to 20 contacts or groups.
– Eliminação total advertising on the Atualizações and Canais tab.
– Acesso to a gallery with 14 customizable icons for the application.
– Disponibilidade of sticker packs and exclusive visual themes.
These innovations come at a time when the company seeks to diversify its sources of revenue, offering resources that go beyond basic communication. The focus is clearly on productivity and aesthetics, without compromising essential free functions.
Expansion of the fixed limit
The most impactful change to productivity is the jump in the number of chats that can be kept at the top of the screen. Enquanto the free version restricts the user to just three fixations, the paid model frees up space for up to 20 priority conversations in the main list.
This change aims to serve community administrators and professionals who manage multiple communication streams simultaneously, allowing quick access to crucial contacts. End-to-end security and encryption remain unchanged, ensuring data privacy regardless of the plan chosen by the user.
Clean, ad-free browsing
Another pillar of the subscription is the visual cleaning of the Atualizações tab, where users consume content from Status and Canais. Quem joins the service and stops viewing advertising banners or sponsored suggestions between posts, resulting in a less cluttered interface.
Removing ads provides a smoother, more seamless user experience, meeting long-standing community demand for a more focused environment. The company confirms that this advertising exemption is automatic for subscribers, not requiring complex manual configurations to activate.
The feature does not affect application performance, but improves the perception of speed when browsing media content. Testes indicate that user satisfaction increases considerably with the absence of commercial distractions during daily use.
Advanced visual customization
The aesthetic aspect is also highlighted with the possibility of changing the application icon on the smartphone’s home screen. São 14 design options that vary in colors and styles, allowing the user to adapt the look of the messenger to their operating system theme or personal preference.
In addition to the icons, the package includes exclusive themes for conversation backgrounds and stickers that are not accessible to the general public, reinforcing the premium nature of the offer. Essas customization tools seek to add value to the signature through visual exclusivity and a unique identity.
Strategy and availability
These new features align WhatsApp with the subscription initiatives already present in Instagram and Facebook, consolidating the holding company’s strategy of offering “Plus” services. Access to the waiting list for plan
