WhatsApp has officially started the testing phase for WhatsApp Plus, a monthly subscription service that adds aesthetic and usability features to the application. The new feature began to be released to a restricted group of users who use the Beta version on the Android system. The premium plan focuses on offering a more complete experience for those who want greater visual control over the interface, taking inspiration from monetization models already applied by competitors in the technology sector.
The company clarified that the app’s current features will remain free for its entire user base. There are currently no plans to restrict basic tools that are already part of the global communication routine. The Plus service appears as an optional add-on, costing around 2.49 euros per month, which is equivalent to approximately 15 reais in direct conversion. Billing and plan management are carried out through the official Google Play store.
Personalização aesthetics and new visuals
One of the main changes brought about by the signature is the break with the traditional green pattern that defines the messenger’s visual identity. Subscribers now have access to a palette with 18 new accent colors, allowing them to change the predominant tone of the interface according to their personal preference. Essa visual freedom also extends to the application icons on the smartphone’s home screen.
The platform made 14 different icons available, ranging from minimalist styles with pastel colors to more artistic designs with different textures. Essa strategy aims to transform the use of the software into something unique to each individual, allowing the appearance of the program to reflect the user’s identity. The starter pack also includes 10 exclusive ringtones for calls and notifications. Estes sounds can be assigned to specific contacts, making it easy to immediately identify who is sending the message without having to look at the device’s display.
Melhorias in organizing conversations and premium stickers
Além of visual changes, WhatsApp Plus brings practical benefits for managing daily interactions. The limit of conversations that can be pinned to the top of the list has been drastically increased, from the current three to up to 20 simultaneous chats. Essa change meets an old demand from profiles that deal with large volumes of messages and need to keep priority contacts always visible.
The list of advantages includes unique tools for communication:
- Premium Figurinhas with animations that span the entire screen.
- Possibilidade can apply visual themes and sounds to entire contact lists with one click.
- Renovação automatic subscription with the option to cancel at any time via the system.
- 30-day free trial Período for select users during launch.
The new stickers function as a status marker within the platform, being visible to recipients, but only sendable by subscribers. The dynamic is similar to what occurs in other messaging services that use exclusive graphic elements to differentiate paying members from users of the basic version.
Disponibilidade technical and service expansion
Atualmente, service access is linked to Beta version 2.26.4.8 of Android. The rollout occurs gradually, which means that not all testers have immediate access to the subscription menu. Meta, the company responsible for the application, uses this initial period to monitor the stability of the billing system and the reception of customization tools before large-scale distribution.
Embora’s initial focus is on the Google operating system, expansion to iPhone (iOS) users is expected in the next stages of the development schedule. Não has confirmed whether the monthly price will undergo regional adjustments when the service is officially launched on Brasil. The update history indicates that functions tested in the Beta version usually take a few weeks to reach the general public, depending on the results obtained in performance and usability tests.