Apple is preparing the arrival of the 11th generation of its entry-level iPad to the market, a strategic launch focused on the Black Friday of 2025. The new device promises to combine the powerful A16 Bionic processor with a high quality Liquid Retina screen, aiming to offer an improved experience to users. The tablet will be available for R$1,399, a value that represents a 20% discount on its original price, making the Cupertino giant’s technology more accessible.
The offer will be activated in November 2025, in the country’s main retail chains, including big names such as Amazon and Magazine Luiza. The expectation is that the model, launched in March of the same year, will serve a diverse audience, from students looking for a robust tool for learning to professionals who need a versatile device for their daily and creative activities.
Powered by the iPadOS 26 operating system, the entry-level iPad delivers intuitive navigation and solid multitasking performance. The harmonious integration between hardware and software optimizes the fluidity and responsiveness of the device for various applications:
Specifications and availability of the new generation
The 11th generation iPad features an 11-inch Liquid Retina screen, which stands out for its visual clarity and accurate color reproduction, ideal for media consumption and tasks that require image fidelity. Internal storage, starting at 128GB, provides adequate space for a wide range of apps, documents and essential digital content.
The battery life is a strong point, designed to support up to 10 hours of continuous use, which is essential for long days of study, work or entertainment. The camera system includes a 12 MP rear sensor with 4K video recording and an advanced front camera, complemented by support for Wi-Fi 6 and Touch ID integrated into the top button, ensuring security and practicality.
Performance optimized by the A16 Bionic chip
The A16 Bionic chip, considered the central engine of the 11th generation iPad, represents a significant leap in terms of performance, delivering up to 30% higher processing speed compared to its predecessors. Essa optimization translates into greater agility in running applications, improved graphics processing and a more fluid experience for complex software and games that demand high visual capacity. The chip’s advanced architecture, coupled with 6GB of RAM, allows the tablet to handle demanding tasks such as video editing and running high-end gaming titles, while maintaining operating system efficiency even with multiple applications open, as demonstrated by competitive scores in benchmark tests.
Visual quality and camera features
The 11-inch Liquid Retina screen, with a resolution of 2360 x 1640 pixels, offers an immersive, high-definition visual experience. Precision color reproduction and optimized brightness ensure usability in a variety of environments, including outdoor areas, making it perfect for extended reading sessions, viewing multimedia content and editing documents.
The iPad’s camera system is designed for versatility. The 12 MP rear camera is capable of recording 4K videos, capturing details clearly, while the 12 MP front camera incorporates the innovative Palco Central feature. Esta functionality automatically adjusts framing during video calls, ensuring the user remains prominent on the screen even when moving, which is particularly useful for online meetings and social interactions.
iPadOS 26 Innovations for Productivity
iPadOS 26, the latest version of the Apple operating system, introduces a series of features designed to increase productivity and improve the multitasking experience, bringing the use of the tablet closer to that of a desktop computer. Estas innovations are focused on optimizing interaction with multiple applications and facilitating a more dynamic workflow.
One of the highlights is Stage Manager, which allows users to organize and resize multiple application windows in a flexible layout. With it, it is possible to operate up to four applications simultaneously, providing greater efficiency for those who need to switch between different tasks without losing focus.
Additionally, the operating system enhances features such as Slide Over, which allows a second application to float on top of the main one, and Freeform, a collaborative whiteboard application. Essas tools are crucial for boosting creativity and collaboration, simplifying teamwork and organizing ideas. The 28.6 watt-hour battery provides up to 10 hours of video playback or 9 hours of web browsing, and the iPad uses a USB-C port for charging, although the power adapter is not included.
Black Friday prices and conditions
The special offer of R$1,399 will be valid for the 11th generation iPad model with 128 GB of internal storage, available in colors such as blue, pink and silver. Essa variety allows consumers to choose the option that best aligns with their aesthetic preferences and needs.
For users who demand greater capacity for more robust files, applications and projects, a 256 GB version will also be sold at a reduced price of R$1,799. Esta alternative offers expanded storage space, meeting an audience with more demanding needs.
Payment and delivery conditions may vary depending on the selected retailer. Contudo, major market players, such as Amazon and Magazine Luiza, have already announced specific facilities for Black Friday in 2025.
Amazon, for example, will offer free shipping to its Prime members, while Magazine Luiza will offer payment in up to 12 interest-free installments, making the purchase of the new iPad more accessible for different budgets. The promotion will be active throughout the Black Friday period, allowing consumers to take advantage of special discounts.
Accessories to expand use
The Apple ecosystem offers a range of optional accessories capable of significantly expanding the functionality of the iPad, adapting it to different needs. The 1st generation Apple Pencil, for example, will be sold separately for R$599, proving to be an essential tool for digital drawing, precise note-taking and other creative activities that require high accuracy.
Usage and multimedia experience
In practical tests carried out on a daily basis, the iPad equipped with the A16 Bionic chip demonstrated a remarkable ability to manage multiple tasks simultaneously. The device performed 4K video streaming on the Netflix and document editing on the Pages without experiencing any slowdowns or interruptions. The transition between applications remained fluid, and routine tasks were processed efficiently, confirming the optimization between hardware and software.
The fluidity in switching between different applications and the ability to keep multiple processes open without compromising performance are features that enhance the user experience, especially in work or study environments. The stereo audio system, with two integrated speakers, offers a clear and immersive sound experience for consuming multimedia content, such as movies, music and video calls, contributing to complete immersion in digital activities.
