Microsoft ndi Netflix akukambirana zoyamba za kupanga zolembetsa zomwe zimaphatikiza Xbox Game Pass ndi sevisi yotsatsira. Ntchitoyi ikukhudza utsogoleri watsopano wa gulu la Xbox ndipo akufuna kukulitsa kufikira kwa kalozera wamasewerawa polipira kamodzi pamwezi. Até Pakali pano, makampani sakutsimikizira mtengo, mtundu weniweni kapena tsiku lokhazikitsa zomwe zingatheke pamodzi.
Zokambiranazo zinakhala ndi mphamvu pambuyo pa kusintha kwa Game Pass kapangidwe kake ndi kulowa kwa akuluakulu akuyang’ana pa maubwenzi atsopano. Co-CEO wa Netflix, Greg Peters, adanena poyera kuti makampani adayesa njira zosiyanasiyana zophatikizira ntchito m’njira yopindulitsa kwa ogwiritsa ntchito.
- Zokambirana zikuphatikizapo ndondomeko zomwe zingatheke ndi zilengezo zochepetsera ndalama.
- Pali kuwunika kwa kuphatikiza kwa Netflix m’magawo apamwamba a Game Pass.
- Kuphatikizikako kumatha kubweretsa masewera ndi makanema papulatifomu imodzi.
Malingaliro oyambirira a mgwirizano pakati pa makampani
Executives from both companies have already exchanged ideas about bundle formats. Greg Peters ndi CEO watsopano wa Xbox division, Asha Sharma, adatenga nawo gawo pamisonkhano yomwe idafufuza zotheka kuphatikiza. Peters yanena kuti palibe njira yomwe iyenera kutsatiridwa pagawo loyambilira la zokambirana.
Microsoft imatanthauzirabe njira yoyenera yogwiritsira ntchito Game Pass pakapita nthawi. Peters idaunikira momwe Xbox utsogoleri wapano umayang’ana pakukula ndikupereka zosankha zambiri kwa ogula. Companies seek a structure that works simultaneously for the public and the businesses involved.
Estratégia de expansão do Game Pass
Kuthekera kothandizana ndi Netflix ndi gawo la gulu lalikulu la Microsoft kulimbikitsa kulembetsa kwachilengedwe. Game Pass ili kale ndi zophatikiza monga EA Play ndi Ubisoft+ Classics, zomwe zikuwonetsa chizolowezi chokulitsa kalozera kudzera m’magwirizano akunja. Kugwirizana ndi kukhamukira kungasonyeze kupita patsogolo kwakukulu kumbali iyi.
Kasamalidwe katsopano ka Xbox akuwunika zosintha pamagawo olembetsa, kuphatikiza zosankha zotsika mtengo komanso kuphatikiza zotheka pakati pa mapulani a console ndi PC. Zosintha za Essas zikufuna kukopa anthu ambiri kutsatira kusintha kwamitengo kwaposachedwa. Zokambirana zamkati zokhudzana ndi mautumiki a chipani chachitatu zakhala zikuchitika kuyambira kumayambiriro kwa chaka.
Contexto atual das negociações
Peters adalongosola kuti phukusi lililonse lolumikizana liyenera kupindulitsa ogula komanso makampani. Ele adawunikira kuti Microsoft ikugwirabe ntchito kuti ikwaniritse magwiridwe antchito a Game Pass yonse. Malingaliro a CEO watsopano wa Xbox, malinga ndi mkuluyo, amaika patsogolo funso la momwe angaperekere phindu kwa ogwiritsa ntchito.
Kukambirana kumakhalabe koyambirira ndipo palibe chiyembekezo choti chichitike posachedwa. Qualquer kupita patsogolo kungadalire pakuyezetsa kwina ndi kulumikizana kwathunthu pakati pa maguluwo. Zomwe zikuchitika panopa ndikufufuza zitsanzo zomwe zimapangitsa kulembetsa kukhala kokongola kwambiri popanda kusokoneza kukhazikika kwa mautumiki.
Modelos possíveis para o pacote combinado
Ngati mgwirizano ukupita patsogolo, mtolo ukhoza kukhala ndi mtengo wotsika kusiyana ndi mgwirizano wa mautumiki awiriwo mosiyana. Njira ina ingakhale kupereka Netflix pamtengo wotsika mtengo wa X__NM2___X kapena kupanga mapulani ogwirizana ndi zotsatsa kuti muchepetse mtengo womaliza. Zambiri zikudalirabe pazokambirana zomwe zikuchitika pakati pa Microsoft ndi Netflix.
Kuphatikizikako kumatha kuloleza mwayi wolumikizana pamasewera, mndandanda, makanema ndi zina zama digito. Esse mawonekedwe amatsata zomwe zimawonedwa mumayendedwe ena olembetsa omwe amafuna kuti anthu azisangalala papulatifomu imodzi. Makampani amayesa masinthidwe osiyanasiyana kuti akwaniritse zofuna zamisika zosiyanasiyana.
Perspectivas para os serviços de assinatura
Msika wotsatsa ndi kulembetsa masewerawa ukusintha mosalekeza ndikuyang’ana kwambiri kusungidwa kwa ogwiritsa ntchito komanso kusiyanasiyana kwa zotsatsa. Netflix yakulitsa kupezeka kwake mu gawo lamasewera a digito m’zaka zaposachedwa, pomwe Game Pass imagwirizanitsa malo ake ngati nsanja yogawa mutu. Kugwirizana komaliza kungalimbikitse kayendetsedwe kameneka kuti pakhale mgwirizano pakati pa zosangalatsa zomvera ndi zoyankhulana.
Makampani amasunga zinsinsi pamasiku omaliza komanso mikhalidwe ya mgwirizano womwe ungatheke. Qualquer Kulengeza kovomerezeka kumayenera kuchitika mukamaliza kuwunika kwamkati ndi matanthauzo a mawu amalonda. Pakalipano, ogula akutsatira chitukuko cha zokambirana popanda kusintha kwachangu ku ndondomeko zamakono.
