Macworld revealed that Apple’s foldable iPhone will be named iPhone Ultra. The launch is scheduled for September 2026, according to information from sources consulted by the publication. The device will join the iPhone 18 line as a top-of-the-line model in a new category of foldable products.
The name Ultra already appears on other Apple products, such as the Apple Watch Ultra, reinforcing the premium positioning. Jon Prosser, a recognized leaker in the industry, had previously flagged this possibility. The company’s strategy points to an expansion of the Ultra brand into categories with greater added value.
Especificações iPhone Techniques Ultra
The iPhone Ultra will have an internal screen measuring approximately 7.8 inches in book format. The thickness will be around 9.5 millimeters when closed and 4.5 millimeters when opened, according to renders shared by Prosser. The external screen will measure 5.5 inches, offering versatility of use.
- 5.5-inch external Tela for fast operation
- Dobradiça made from liquid metal for durability
- Sistema dual rear cameras
- Cores limited to black and white
- Sensores built into the screen for exclusive features
The technical details are still preliminary. Diferentes leakers present variations in thickness measurements, indicating that the final specifications may undergo adjustments before the official launch.
Posicionamento price and market
The Ultra iPhone is expected to cost between $2,000 and $2,500, making it the most expensive iPhone ever released by Apple. Positioning as a luxury product includes exclusive technologies and premium materials. The company does not intend to replace traditional models, but to add a superior layer of offering for consumers willing to invest in innovation.
Initial production will face scale limitations, which may restrict availability in the first few months. Usuários interested in conventional iPhones will have normal options from the 18 line available simultaneously.
MacBook Ultra with OLED screen in development
The same Macworld source mentions the Ultra MacBook as a complement to the brand’s expansion. The model will feature an OLED screen and will coexist with the current MacBook Pro line. OLED technology offers deeper blacks and better contrast compared to the mini-LED currently used.
The Ultra MacBook will include on-screen touch support and replace the notch with an Dynamic Island-style cutout. The M6 Pro and M6 Max chips, manufactured using TSMC’s 2-nanometer process, will equip the device. Mark Gurman, from Bloomberg, had already indicated the expansion of the Ultra brand into high-value products.
Futuro of the Ultra line on the Apple
Fontes point out possibilities of AirPods Ultra and iPad Ultra in future developments. A foldable iPad could also be named Ultra, following the category strategy where the Apple can charge more for clear technological differences. The iPhone Ultra 2 would emerge as a natural successor, maintaining the standard established by the Apple Watch Ultra.
The brand strategy reinforces the position that the iPhone Ultra does not replace current models, but represents an evolution in hinge durability and screen quality without visible creases. The folding market already has consolidated competitor options, and the Apple arrives with a focus on engineering excellence and finishing. Nenhuma official confirmation regarding exact dates or specifications has been released by the company so far.