Former tennis player Roger Federer faced a significant reduction in his assets on August 11, 2026. The devaluation of shares in On Holding, a Swiss sports footwear company in which the former athlete holds a 2.5% stake, resulted in an estimated loss of US$52 million (R$269.88 million), with the company’s shares falling around 19%.
This decrease in the company’s securities and the subsequent financial loss meant that Roger Federer, according to Forbes magazine’s estimate, left the billionaire status. The tennis icon’s net worth is now approximately US$952.4 million (R$4.94 billion).
On the same topic: Roger Federer leaves Forbes’ list of billionaires after a sharp drop in his wealth
Understand the reason behind the devaluation of the company’s shares
The Swiss sporting goods company released, on August 11, 2026, results for the second quarter, which fell short of sales projections. Net sales, which totaled US$1.04 billion (R$5.34 billion) in the period, despite an increase of 13%, did not reach the expected value of US$1.08 billion (R$5.61 billion).
In response to the lower-than-expected financial performance, the market reacted negatively, which culminated in a 19% retraction in the value of On Holding’s shares.
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Other positive results presented by On Holding
Despite the negative results published, the company recorded favorable numbers. In the second quarter of 2026, On Holding had a net profit of US$129.4 million (R$674.13 million), representing a considerable improvement compared to the loss of US$50.4 million (R$261.56 million) in the same period of the previous year.
Additionally, the gross profit margin reached 65.4%, a higher rate than the 61.5% observed in the previous year. This performance led the company to adjust its projection for the indicator upwards, setting it at 65% for the year to date.
Roger Federer’s relationship with the sports brand and his billionaire status
Roger Federer became co-owner of On Holding in 2019. According to Forbes estimates, the former athlete has a 2.5% stake in the company, with a total of 296 million class A shares and 341 million class B shares. It was these assets that led him to billionaire status in 2025, a position that was recently changed.
Even with the recent change, the former tennis player remains close to regaining his billionaire status. With a collection of more than US$131 million in prizes throughout his career and commercial partnerships with brands such as Uniqlo, in addition to his stakes in companies such as On Holding, Federer maintains a solid financial base, aiming to recover his former status.