Apple’s next generation of smartphones, the iPhone 18 line, is about to introduce a record number of models. The confirmation came from a recent beta version of iOS 27, released to developers on August 13, 2026, which had its source code analyzed and revealed details about six new devices. This strategy represents a significant change in the way the company approaches the market, offering a wider range of options to consumers.
The new data was found in sections of the system’s source code related to battery drivers and “Battery Intelligence” functionalities. The information details each of the future devices, which should reach the public in different stages.
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Models of the iPhone 18 line detailed in the system
Analysis of the iOS 27 code identified the following models, including their respective codenames, indicating Apple’s advanced preparation for production and launch:
- iPhone Air 2 (codename V62)
- iPhone 18 Pro (V63)
- iPhone 18 Pro Max (V64)
- iPhone 18 (V67)
- iPhone Ultra (V68), the expected foldable model
- iPhone 18e (V69)
This wide variety suggests that Apple seeks to cover different market segments and user preferences, from more affordable options to premium and innovative models.
Launch strategy in two distinct stages
The arrival of these six new models on the market should not happen all at once. The company plans to divide the launches into two main phases to maintain consumer interest and manage cash flow throughout the fiscal year.
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The first stage, scheduled for September 2026, will focus on high-performance devices. It includes the iPhone 18 Pro, iPhone 18 Pro Max and the long-awaited iPhone Ultra, which will mark Apple’s entry into the foldable smartphone segment.
The second wave of launches is scheduled for the first quarter of 2027. At this stage, users can expect updates to the standard line, with the iPhone 18, the iPhone 18e and the new iPhone Air 2.
Impact of the new approach on the market and prices
The decision to segment and stagger launches can have several impacts. In addition to sustaining consumer engagement, the strategy allows Apple to face challenges such as the current memory supply crisis. By diversifying the offer and sales calendar, the company can mitigate risks in the supply chain and optimize the distribution of components.
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The market is already pointing to a possible increase in the final prices of devices due to the scarcity and high cost of memory components. This trend could directly affect the value of new iPhones, influencing consumers’ purchasing decisions.
What to expect from Apple’s official confirmation
Although the data extracted from the iOS 27 beta is a strong indicator of upcoming releases, official confirmation from Apple will only come during its new product presentation event. However, with the structure of names and codenames already mapped out in the system drivers, the big surprises for the 2026 and 2027 releases look increasingly limited.