The high-end automotive industry has received official confirmation of significant updates for the German automaker’s top-of-the-line model. The brand’s most luxurious sedan has undergone an extensive redesign, described by the manufacturer itself as a change of more than 50% compared to previous versions, focused on both aesthetics and advanced engineering. Production will continue to be concentrated in the traditional factory at Alemanha, ensuring that strict European assembly standards are maintained.
The global commercial launch is scheduled for the second half of the year, positioning the vehicle as a direct response to competitors in the executive sedan segment. The brand’s strategy involves reinforcing the car’s visual presence on the streets and integrating an internal electronic architecture that prioritizes artificial intelligence, aiming to attract a consumer profile that values both mechanical tradition and digital innovation.
This update represents a strategic move to maintain the model’s relevance in a market increasingly focused on user experience and connectivity. The combination of mechanical agility with a digitalized cockpit seeks to offer a smooth transition for the brand’s loyal customers, while at the same time presenting new technological arguments to win over new buyers.
Changes in the external design and internal configuration reflect an adaptation to new luxury demands, where personalization and technological atmosphere play fundamental roles in the purchasing decision. The vehicle not only transports passengers, but acts as a mobile command and entertainment center.
Visual evolution and new luminous identity
The exterior design received modifications that substantially alter the vehicle’s frontal perception. The front grille has increased its proportions by around 20%, adopting a contour lighting system that connects to the headlights, creating an unmistakable visual signature at night. Esta feature seeks to reinforce the sedan’s grandeur in any environment.
The optical assembly has also been redesigned to incorporate a new daytime running light signature. The system uses three star-shaped elements inside the headlights, a direct reference to the brand’s logo, reinforcing the corporate identity in an integrated way with the functional design. The rear and front lights receive new welcome and farewell animations, adding a touch of technological sophistication.
For customers looking for an extra level of exclusivity, the automaker offers the option of lighting the hood frame, a detail that accentuates the prestige of the model. The side silhouette maintains classic elegance, but can be complemented by new wheel options and side skirts, allowing for more detailed customization, including sports packages that add rims up to 21 inches.
Digital revolution with mbux superscreen system
The vehicle’s interior has undergone a radical transformation, abandoning the previous layout in favor of the new wide-screen concept. The vertical central panel has been replaced by a horizontal digital command center. The centerpiece is a 14.4-inch screen, flanked by a 12.3-inch display dedicated exclusively to the front passenger, creating a continuous glass surface that conveys modernity and visual cleanliness.
The driver has a 12.3-inch digital instrument panel, which has stereoscopic 3D rendering capability, eliminating the need for special glasses. The passenger entertainment system is equipped with privacy technology, allowing the occupant to watch video content without distracting the driver, thanks to an intelligent visual filter that blocks the side view of the screen.
Behind this visual interface is the new proprietary operating system, which uses artificial intelligence to learn occupant preferences and manage comfort and entertainment functions. The system enables natural voice commands and supports high-quality video conferencing, transforming the cabin into an efficient mobile office. The center console has also been redesigned to house dual wireless chargers, meeting the need for constant multi-device connectivity.
Hybrid performance and efficient powertrain
The mechanical engineering of the new model prioritizes energy efficiency without sacrificing power, adopting electrification across the entire line. The gasoline versions were equipped with a 48-volt mild hybrid system, which assists the combustion engine in moments of greater demand and allows for smoother driving at cruising speeds.
The entry-level model has been tuned to deliver robust combined power, ensuring agility in urban traffic and safe performance on highways. Já the superior version, equipped with a V8 engine, increases power to 530 horsepower, offering an immediate response to the accelerator and high torque for overtaking and regaining speed.
For consumers focused on maximum efficiency, the plug-in hybrid version has received significant improvements. The combined power now reaches 576 horsepower, and the autonomy in pure electric mode has been extended, allowing most daily journeys to be carried out without pollutant emissions. The nine-speed automatic transmission and all-wheel drive are present in all configurations, ensuring efficient transfer of force to the ground in various grip conditions.
Dynamic comfort and suspension technology
Riding comfort, a hallmark of this line, is ensured by the air suspension present in all versions. The system uses cloud data shared by the brand’s other vehicles to anticipate irregularities on the road and adjust the shock absorbers in real time, isolating the cabin from imperfections in the asphalt.
Chassis technology also includes rear axle steering, which improves maneuverability in tight spaces and increases stability at high speeds. Combinado with new driving assistants and improved noise insulation, the vehicle reaffirms its position as a reference in luxury transport, offering a silent and undisturbed travel experience.
