Chevrolet Malibu leads surprising growth and enters the top 10 used vehicles in 2025By Beatriz
5 min read
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The North American automotive scenario registered an atypical movement in the pre-owned segment over the last year. Segundo data consolidated by iSeeCars’ annual study, the Chevrolet Malibu jumped from 29th position in 2024 to eighth place in the ranking of most popular used vehicles in 2025.
Detailed market analysis indicates that several factors contributed to this sales phenomenon. Entre the main points highlighted by sector experts are:
Interruption of manufacturing of the new model by General Motors in 2024.
Massive renewal of fleets by car rental companies that made large stocks available.
Competitively priced compared to traditional Asian sedans.
Strong regional preference in states such as Havaí, Arizona, Nevada and Virgínia.
The Chevrolet Malibu became the best-selling used vehicle in four US states, surpassing models that historically dominated these regions. Esse movement reflects a change in buyer behavior, which prioritizes cost-benefit in a period of economic transition. Enquanto sedans such as the Toyota Camry and the
Strategic reasons for the advancement of sedans in the pre-owned market
Automotive sector experts note that the end of the Malibu production line generated an immediate influx of units on the secondary market. Rental companies, which traditionally use sedans in their operations, liquidated assets simultaneously, reducing resale value and attracting private buyers. Este voluminous flow allowed consumers to have access to a modern and comfortable car at a fraction of the price of direct competitors that are still in line.
Unlike other models that suffered from sharp devaluation, the Malibu maintained a positive value perception among end users. Mechanical simplicity and the supply of spare parts guarantee predictable maintenance, a determining factor for those who opt for out-of-print vehicles. Esse sucesso isolado de um sedã americano contrasta com a tendência de domínio absoluto de picapes e utilitários esportivos que ainda ocupam as primeiras posições do ranking geral.

Hegemony of full-size pickup trucks and the performance of traditional brands
Despite the impressive growth of the Malibu, the top of the podium remains unchanged and dominated by large pickup trucks. The Ford F-150 maintained absolute leadership, being the most sought-after used vehicle in 32 American states during the year 2025. The Ford model is closely followed by the Chevrolet Silverado 1500 and the Ram 1500, which complete the group of three best-selling vehicles, repeating the performance observed in the previous survey cycle.
Consumer loyalty to cargo vehicles demonstrates the robustness of this segment, which resists fluctuations in fuel prices. However, the Chevrolet Equinox and Nissan Rogue managed to secure fourth and fifth positions respectively, showing that mid-size SUVs are still the preference for family use. The Nissan Rogue, in fact, rose two positions compared to 2024, ignoring the pressure for hybrid models that affects its sales of zero kilometer units.
Tesla’s consolidated leadership in the used electric vehicle segment
In the niche of electric vehicles (EVs) aged between one and five years, Tesla continues to exercise almost absolute dominance. Tesla Model 3 leads the ranking with a market share of 19.5%, followed closely by Model Y, which holds 19.3% of transactions. Juntos, the two models of the company of Elon Musk represent almost 40% of the entire volume of pre-owned electric vehicles sold in the North American territory in the last period analyzed.
However, new forces are emerging in the market leader’s rearview mirror. The Ford Mustang Mach-E rose to third place, reaching 5% share, while the Volkswagen ID.4 made an impressive jump from ninth to fourth place. Outros models such as the Chevrolet Bolt and the
Regional distribution and local preferences for specific models
The iSeeCars study reveals an interesting fragmentation of purchasing preferences according to local geography. Em Michigan and Indiana, the Chevrolet Equinox dominates sales with shares reaching 6.1% of the total used market. Já in states such as Alasca and
In the case of Chevrolet Malibu, its lead over Havaí was particularly strong, reaching 4% market share. Na Virgínia and Arizona, the model has also established itself as the first option for pre-owned buyers. Esse regionalized performance is essential to understand how the flow of rental company fleets impacts local markets, especially in tourist destinations where these companies maintain large operations and constant inventory renewals.
Competitive dynamics between the main sedan and SUV manufacturers
Toyota continues to be a dominant force in the general ranking, placing four models among the twenty best-selling used vehicles in the country. The Toyota Camry occupies sixth place, followed by the Toyota Corolla in ninth and the Toyota Tacoma in tenth place. The RAV4 appears soon after in 11th position, demonstrating that the Japanese brand maintains an extremely solid and resilient customer base, even in the face of the unexpected advance of domestic models such as the Malibu.
Meanwhile, brands like Hyundai and Jeep are trying to regain space in the ranking of the top 20 models. Hyundai Tucson recorded a significant improvement, rising to 17th position, after being 26th the previous year. The Já, the Ford Explorer and the
Economic factors that boosted the used car market in 2025
The used vehicle market in 2025 was characterized by a search for financial efficiency on the part of urban consumers and fleet managers. With rising new car prices and interest rates, the pre-owned market has become the main alternative for millions of drivers. The Chevrolet Malibu filled a market gap left by more expensive models, offering contemporary technology at prices that fit more restricted budgets.
The sales structure indicates that current buyers are more informed and willing to purchase models that have been discontinued, as long as maintenance support is guaranteed. The case of Malibu serves as an example of how immediate stock availability can influence sales rankings more aggressively than traditional marketing campaigns. The trend for the coming months indicates that other discontinued models could follow a similar trajectory if there is sufficient volume on resale yards.
Market statistics show that the used sector is not just a reflection of the new market, but an entity with its own dynamics. The growth of the Malibu and the gradual advancement of trams from brands other than the Tesla show that the scenario is constantly evolving. With the stabilization of supply chains and the entry of new models into the used cycle, competition for each percentage of market share is expected to intensify, requiring more aggressive pricing and warranty strategies from dealers.







