Vivo makes X300 Ultra official with 400 mm external lens and targets photographers in international debut

The presentation of the Vivo during Mobile World Congress, held at Barcelona in early March, marked a watershed moment for computational photography with the reveal of the X300 Ultra. The device was introduced to the public as a robust tool aimed at creating high-fidelity images, standing out not only for its internal hardware, but for an ecosystem of accessories that promises to transform the mobile capture experience. The company confirmed that the model will reach the Europa and Ásia markets later this year, signaling an aggressive global expansion strategy.

The device’s biggest difference lies in its ability to integrate with external optical equipment, developed to overcome the traditional physical limitations of smartphones. The manufacturer is betting that the combination of advanced processing with long-range physical lenses will attract both enthusiasts and professionals looking for portability without compromising technical quality. Durante the event, practical demonstrations highlighted the potential of the equipment in difficult-to-capture scenarios, such as sporting events and nature photography.

Optical innovation with partnership Zeiss

Central na proposta do novo smartphone está o extensor telefoto Zeiss Gen2 Ultra, um acessório que oferece uma distância focal equivalente a 400 mm. Este component was specifically designed to operate in conjunction with the device’s main sensor, allowing users to achieve optical magnifications of up to 17 times. The technology used uses anti-reflective T coatings, characteristic of the German brand, to minimize light distortions such as ghosts and flares, common in compact telephoto lenses.

In addition to the physical range, the system supports digital cropping that extends the view up to 1600 mm, while maintaining clarity thanks to the 200 megapixel sensor. Image stabilization has been improved with a gimbal level system, essential for keeping framing stable at such long focal lengths. Motion-tracking autofocus ensures high-speed subjects remain sharp, a critical feature for dynamic videography and event coverage.

Hardware and performance specifications

Under the metal and glass chassis, the X300 Ultra is powered by the Snapdragon 8 The visual interface is delivered through a 6.82-inch OLED LTPO screen with 2K resolution, offering an adaptive refresh rate of 120Hz that saves energy in static tasks and provides fluidity in navigation and games.

To sustain intense use, especially during prolonged filming or photography sessions, the device has a 7,000 mAh battery. Support for 100W fast charging allows the device to return to activity quickly, minimizing downtime for professionals in the field. Memory settings are generous, reaching up to 16GB of RAM, which makes switching between heavy editing apps and the camera easy.

Professional accessories ecosystem

Vivo introduced a set of complementary accessories that transform the cell phone into an ergonomic workstation. A dedicated camera cage surrounds the device, offering dual grip for greater hand stability and attachment points for peripherals. Sapatas cold and quick-release ports allow for simplified attachment of external microphones, fill lights, and the optical extender itself, without compromising the balance of the set.

The functional design includes physical tactile buttons for shutter and zoom control, replicating the feel of dedicated cameras. Para manage the heat generated by intense processing of visual data, the system integrates an active cooling fan. Esse feature is vital for preventing thermal throttling during long high-resolution recordings, ensuring performance remains constant from start to finish of capture.

Market strategy and availability

The international launch of the X300 Ultra reflects a calculated move by Vivo to compete directly in the ultra-premium segment, challenging established brands with a value proposition focused on optical specialization. Selling the photography kit separately offers flexibility to consumers, allowing the initial investment to be focused on the device, with modular upgrades according to the user’s needs.

Market analysts note that the introduction of technologies such as the dedicated imaging chip and the ongoing partnership with Zeiss position the brand as a reference in innovation. The company has assured that it will offer robust support, including OTA software updates to refine camera algorithms and extended warranty for the professional kit, aiming to build trust with the demanding audience of Europa and Ásia throughout 2026.