Samsung officially launched the new mid-range smartphones Galaxy A57 and A37 at Brasil, consolidating its strategy of democratizing advanced features in more accessible price ranges. The devices hit national shelves with a focus on artificial intelligence, photographic performance and premium design. The duo is now available in the manufacturer’s main retail chains and official channels, marking a strategic move to expand its presence in the medium-cost segment during 2026.
Awesome Intelligence transforms everyday tasks with intelligent automation
The artificial intelligence system called Awesome Intelligence works silently in the background, understanding the context of use and suggesting immediate actions. A interface facilita a navegação sem exigir configurações complexas do usuário. One of the highlights is the side panel that allows you to create short animations from videos in the gallery with a simple long touch on the screen.
The native audio recording application impresses with its ability to transcribe speech in real time and convert content into different languages. The functionality serves students in classrooms and professionals during large corporate meetings. The generated text can be quickly copied, edited and shared via messaging apps. Voice recognition accuracy remains high even in environments with light background noise.
Integration with Google yields powerful visual tools on the home screen. The circle search engine identifies multiple visual elements simultaneously. The user draws an outline around a piece of clothing or furniture to receive accurate results from the internet. Image editing has gained considerable reinforcement with the improved virtual eraser, which removes unwanted people or objects and reconstructs the background with extreme naturalness.
50 megapixel Câmeras with mechanical stabilization
The rear photographic module combines a 50-megapixel main sensor with a mechanical stabilization system, preventing blurry photos during movement. The 5 megapixel macro lens complements the set for extreme close-up recordings. On the front, both devices deliver 12 megapixels for self-portraits and high-definition video calls.
Nightly processing has undergone a complete overhaul of the system code. The software captures multiple exposures in fractions of a second and merges the data to create a final illuminated photo. Digital noise virtually disappears on urban streets at night. Video recording reaches 4K resolution at thirty frames per second, maintaining balance between light and dark areas.
- 50-megapixel main Sensor with optical stabilization.
- Câmera 12-megapixel ultra-wide-angle on top model.
- Lente 5-megapixel macro for close-up details.
- Câmera 12 megapixel front in both versions.
Compact Design with 120 Super AMOLED screen Hz
Engineering managed to reduce the dimensions of the chassis without sacrificing energy capacity. The flagship device measures just 6.9 millimeters thick and weighs 179 grams. The rear finish maintains a minimalist visual identity, with lenses aligned vertically in the upper left corner. The 6.7-inch Super AMOLED screen dominates the front with edges of just 1.5 millimeters.
The 120 Hz refresh rate ensures smooth transitions in menus and video games. Adaptive brightness technology improves visibility in direct sunlight. Internal thermal control has received a thirteen percent increase in the heat dissipation chamber, preventing overheating during heavy applications. The 5000 mAh battery sustains the device for up to forty-eight hours of moderate use.
Color options vary depending on the version chosen. The top model offers Azul Marinho, Cinza, Azul Gelo and Lilás. The entry version features Lavanda, Carvão, Verde-grayed and Branco. Ambos are IP68 certified against submersion in fresh water and dust. Fast charging recovers more than half of the charge in just thirty minutes.
Seis years of updates ensure software longevity
The Samsung ensures six years of Android operating system updates for both models. The package includes monthly security patches against digital threats and network vulnerabilities. The One UI 8.5 interface is factory installed. The Wi-Fi 6E on the top model ensures faster downloads on compatible routers. The Bluetooth 5.4 allows immediate pairing with headphones and smart watches.
The price list reflects different storage and RAM capacities. The entry-level model with 128 GB costs R$3,299. The 256 GB version goes up to R$3,599. The most advanced device starts at R$3,599 in the basic configuration with 8 GB of RAM. The top-of-the-line option with 256 GB costs R$3,999 at national retail. The commercial strategy aims to attract customers who seek modern technologies, but prefer to avoid the high costs of premium devices.