Abba Pai Church, a Christian community located in Criciúma, in Sul of Santa Catarina, officially denied any negotiations with Netflix for the production of a documentary. The institution released a note clarifying that previous information about dealings with streaming was misleading and that there is no project underway in this regard.
Conforme communicated from the church itself, the confusion arose from an approach made by an audiovisual production company based at São Paulo. Depois internal evaluation, Abba Pai Church chose not to proceed with the proposal presented by the producers.
Esclarecimento official institution
The note released by Abba Pai Church details the facts precisely. Conforme the document, was approached by an audiovisual production company that presented an initial idea for developing a documentary. The institution internally evaluated the proposal and decided not to move forward with the project. Neste currently has no negotiations with Netflix or any other streaming platform.
The statement highlights that the information circulated previously does not correspond to reality. The difference between being contacted by Netflix and receiving a proposal from third parties is significant for an institution with growing visibility in its region.

Trajetória and community social projects
Abba Pai Church was founded in 2014 by pastors Telmo Gomes Martinello and Viviane Martinello. With a Pentecostal profile, the institution presents itself as a contemporary Christian community dedicated to biblical teaching and transformative social action in the region.
The social work carried out by the community gained prominence through the Abba Social project. Esta initiative focuses on actions aimed at people in vulnerable situations, operating along three main axes:
- Assistência direct with food donations, solidarity bazaar and community restaurant
- Serviços specialized services including beauty salons and voluntary services in the psychological, medical and legal areas
- Educação and training through in-person and online courses in areas such as beauty, marketing, languages and theology
Over a decade of operation, approximately 20 thousand people were reached by programs developed by the community. The social impact measured by the institution reflects consistent engagement in local transformation projects.
Educação and children’s programs
Além from traditional social assistance, Abba Pai Church invests resources in continuing education. The institution offers specialized training such as chaplaincy, digital marketing courses and language teaching, both in person and online. The structure also includes programs dedicated to children.
Abba Kids functions as a space for care and learning during services. The pedagogical approach integrates elements of child development with religious education, maintaining an adapted environment for children in the learning phase.
Diferença between trading approach and effective trading
The episode involving the São Paulo audiovisual producer illustrates an important distinction between receiving a proposal and maintaining active negotiations. Independent Produtoras often approach institutions with stories of social impact as potential content for streaming platforms. Contudo, not all proposals progress beyond the initial submission phase.
The internal evaluation carried out by Abba Pai Church resulted in a decision not to continue with the development of the project. Esta choice reflects the institution’s own criteria regarding the type of media exposure desired. Clear communication of the mistake demonstrates concern for informational accuracy within society.
Institutional Growth Contexto
Abba Pai Church represents a growing phenomenon of religious communities that expand their activities beyond the merely liturgical scope. Instituições with a focus on structured social projects naturally attracts interest from audiovisual content producers, especially when documenting transformation of local communities.
The institution’s position of not continuing with negotiations demonstrates institutional autonomy and defined criteria regarding public representation. Transparency in clarifying mistakes reinforces the commitment to honest communication with its base and the general public, avoiding the perpetuation of inaccurate information about commercial negotiations that do not exist.