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Popeyes launches One Piece themed menu with exclusive items

One Piece - Divulgação
Photo: One Piece - Divulgação

The fast-food chain Popeyes began a partnership with the One Piece franchise from April 13, 2026. The restaurant offers a themed menu for a limited time in Estados Unidos and Canadá units, bringing items inspired by the manga universe that win over fans of the series around the world.

Exclusive Cardápio with characters from the series

The menu has four main options developed especially for this collaboration. The Luffy box costs $7.99 and includes two pieces of chicken signed Popeyes with macaroni and cheese. The Rubber Fruit Lemonade drink, priced at US$3.49, has a flavor reminiscent of the devil fruits consumed by the characters in the series, with a touch of refreshing lemon.

The Chopper Cup cake, which sells for $3.99, is a pink sugar-coated treat that pays homage to the crew’s doctor. Já the Luffy Bento Bundle combo, offered for US$13.99, brings together previous items in a single package containing chicken, macaroni and cheese, drink and cake.

  • Caixa Luffy: chicken signed Popeyes in two pieces with macaroni and cheese.
  • Rubber Fruit Lemonade: drink with a flavor inspired by the demon fruits from the series.
  • Chopper Cup: pink cake with sugar icing in honor of the doctor character.
  • Combo Luffy Bento Bundle: package bringing together chicken, pasta, drink and cake for a single price.

Distribuição in select locations and special promotion

Seis specific units offer an exclusive introductory promotion. The first customers who purchase the Luffy Bento Bundle combo receive an One Piece gift box at no additional cost. Quantity is limited and the benefit is first come, first served. Participating stores are located at Nova York, Boston, Nova Brunsvique, Chicago, Los Angeles and Miami.

Nas other participating units, only the standard themed menu is available. The initiative seeks to create an immersive experience for dedicated viewers of the series, generating direct engagement with the fan audience.

Mercadoria limited and collectibles

Starting April 15, exclusive products from the collaboration will be released. The catalog includes reduced-price keychains, t-shirts and gift boxes containing themed items. Esses products are available for purchase online through the franchise’s official website, allowing fans to purchase items even without visiting physical stores.

The merchandise line complements the menu, allowing collectors to take souvenirs from the promotion with them. Enquanto food availability is limited to the promotional period, merchandise has varying restrictions depending on stock in each region.

One Piece as a global sales phenomenon

One Piece is a manga created by Eiichiro Oda in 1997 and adapted into anime, live-action and films. The narrative follows Monkey D. Luffy and his crew in search of the ultimate treasure. In March 2026, Crunchyroll announced that the series had surpassed 600 million copies sold globally, consolidating it as one of the most successful titles in comics, surpassing works like Superman.

Oda is recognized as one of the most successful breeders in the world. The partnership between Popeyes and One Piece reflects the strategy of bringing the series’ universe closer to fans’ daily routine through innovative gastronomic experiences.

Expected Impacto and campaign reach

Fãs by One Piece manage to incorporate elements from the series into their daily lives without abandoning the narrative, taking advantage of special flavors that refer to the main characters. The approach combines direct dialogues with fast food and characters, creating immediate connections between consumption and the fictional universe. The limited time of the promotion encourages quick searches at participating units.

The distribution of free gifts in selected locations generates exclusivity and expands reach among audiences who are unable to visit physical stores. The online sales model expands access, allowing collectors from different regions to participate in the initiative even remotely.