IIJmio reduces prices of Galaxy A57 5G and Nothing Phone (4a) by up to 20 thousand yen on portabilityBy Carolina Costa
5 min read
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Internet Initiative Japan (IIJ) has officially included the Galaxy A57 5G and Nothing Phone (4a) smartphones in the IIJmio virtual mobile operator portfolio. The unlocked devices reach the Asian market with a promotional campaign focused on attracting new users through mobile number portability (MNP). The offer guarantees direct reductions in the final value of devices for consumers who migrate from other telecommunications companies until June 8, 2026.
The commercial strategy requires the simultaneous contracting of an Plano Giga, available in traditional Voz SIM or Voz eSIM modalities. The Japanese company’s move reflects the high competitiveness in the virtual operator sector, where the offer of intermediary devices with support for the fifth generation network has become a differentiator for customer loyalty. The expansion of the catalog meets the growing demand for devices that balance technical performance and economic viability in the current scenario.
Estrutura price and payment terms at the operator
The regular values established by IIJmio position the two new models in the intermediate segment of the mobile phone market. Consumers who choose to purchase without portability will find the Galaxy A57 5G for a price of ¥79,800. Já o Nothing Phone (4a), which represents the most affordable option from the British brand at the moment, has a list price set at ¥59,800.
The company provides a direct financing system to facilitate the acquisition of technology equipment. Customers can split the total amount into a 24-month installment plan, as long as the purchase occurs in conjunction with the activation of a cell phone line. Neste standard format, without the application of promotional discounts, the monthly installments are ¥3,334 for the South Korean manufacturer’s device and ¥2,498 for the Nothing device.
Transparency in publishing tariffs seeks to guide consumers about the real costs of each piece of equipment. The Japanese telecommunications market has strict regulations on the bundling of devices and plans, which forces operators to detail the individual purchase values and the advantages linked to loyalty contracts or number migration.
Financial Benefícios applied to number portability
The main attraction of the current Internet Initiative Japan campaign lies in the rebates granted during the operator migration process. The price reduction is automatically applied when placing the order, subject to approval of the mobile number portability contract and the choice of the service plan compatible with the current promotion.
Promotional values valid until the first week of June 2026 significantly change the final cost of products offered on the company’s website:
- Galaxy A57 5G: reduction from ¥79,800 to ¥59,800, generating direct savings of ¥20,000 at the time of purchase.
- Nothing Phone (4a): drop from ¥59,800 to ¥44,800, representing a total discount of ¥15,000.
- Parcelamento of model Samsung: decrease from ¥3,334 to ¥2,493 monthly over 24 months of contract.
- Parcelamento from model Nothing: reduced from ¥2,498 to ¥1,867 each month over the two-year period.
The savings generated in monthly installments ease the consumer’s budget in the long term and encourage switching operators. In the case of the Galaxy A57 5G, the difference of ¥841 per month accumulates to the total discount amount at the end of the financing contract. Para or Nothing Phone (4a), the retention of ¥631 per month makes the device even more competitive within the entry category with support for new high-speed telecommunications networks.
Especificações Galaxy A57 5G Techniques and Samsung Positioning
The Galaxy A57 5G arrives in the IIJmio catalog as a strong representative of the Samsung mid-range line. The South Korean device is equipped with 8GB of RAM, a capacity that guarantees fluidity when switching between applications and executing simultaneous tasks. The 128GB internal storage offers adequate space for storing documents, high-resolution photographs, videos and installing essential software for daily use.
Compatibility with 5G technology ensures that the device operates in the fastest frequency bands available in the Japão infrastructure. The Galaxy A line has historically focused on delivering features present in the brand’s premium models, such as high-quality screens and versatile camera systems, for a more restrained price. The presence of 8GB of RAM in a device in this category demonstrates the elevation of the technical standard required by modern applications and operating systems in 2026.
Samsung maintains a strategy of wide distribution of its intermediate devices in the Asian market. The manufacturer aims to capture the public that needs constant technological updating without bearing the cost of high-end devices. The partnership with virtual operators such as Internet Initiative Japan expands the brand’s reach and facilitates consumer access to Galaxy family equipment in different regions of the country.
Arquitetura and Nothing Phone performance (4a)
The Nothing Phone (4a) introduces the aesthetics and engineering of the British manufacturer Nothing at a more aggressive price level for the end consumer. The smartphone has a 6.7-inch OLED screen, technology that provides vibrant colors, deep contrast and superior energy efficiency compared to traditional liquid crystal panels. The large display favors media consumption, reading long texts and browsing digital video platforms.
The device’s processing is carried out by the Snapdragon 6 Gen 1 chipset, developed by Qualcomm. Este electronic component provides the computing power necessary for the continuous operation of social networks, internet browsing and games with moderate graphical requirements. The integration of the processor with 8GB of RAM and 128GB of internal storage creates a balanced and functional set of hardware.
The Nothing Phone (4a)’s image capture system consists of a dual rear camera, designed to record photographs clearly in different ambient lighting conditions. Full 5G connectivity ensures the user enjoys high download speeds and low network latency. Estas features are essential for making high definition video calls and for uninterrupted consumption of content via streaming.
Dinâmica of the telecommunications and eSIM technology market
IIJmio’s requirement to contract Plano Giga with Voz SIM or Voz eSIM reflects the ongoing technological transition in the global telecommunications sector. The eSIM, or virtual chip built into the device’s board, eliminates the need for a physical plastic card. The format allows remote activation of the telephone line immediately after registration approval. Esta logistics facility accelerates the number portability process and improves the user experience when switching service providers.
The June 8, 2026 deadline for joining the promotional campaign creates a defined sales schedule in the Japanese consumer market. Após the end of this commercial period, the Galaxy A57 5G and Nothing Phone (4a) devices will continue to be available in the company’s hardware portfolio. The products will now be sold with full charges of ¥79,800 and ¥59,800, respectively, without financial subsidies linked to telephone line migration.
The combined offering of upgraded hardware and flexible data plans consolidates the mobile virtual operator business model into Ásia. Internet Initiative Japan uses discounts of up to ¥20,000 as a direct new customer acquisition tool. The company is committed to long-term retention through the quality of the service provided, the stability of the 5G connection and the network infrastructure established throughout the national territory.







