Millionaire values: Instituto Neymar Jr. auction raises fortune with exclusive items
The Neymar Jr. Institute Auction was a great success in its edition held on May 18, 2024. The event, which aims to raise funds for the organization’s social projects, marked the competition for luxury items and unique experiences. Millions of reais were raised for initiatives to support children and adolescents in vulnerable situations.
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Executive experience leads the biggest bids of the night
The item that reached the highest value in the auction was an unprecedented opportunity with João Adibe, president of Cimed. The package combined a trip to the Caribbean, the chance to participate in a company convention, exclusive access to Cimed’s box during Carnival and a ride on the businessman’s new private jet. This experience was sold for an impressive R$3.1 million, demonstrating the high value attributed to experiences that offer both luxury and high-level networking.
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Football relics: tributes to Pelé and Neymar
The history of Brazilian football was celebrated with the sale of relics that attracted high bids. The scepter that symbolized Pelé’s reign in world football was traded for R$1.2 million, reaffirming the eternal legacy of the “King”. Furthermore, a Brazilian national team shirt signed by both Pelé and Neymar, uniting two sporting legends, was sold for R$950,000, showing collectors’ appreciation for pieces with historical and sentimental value.
Interactions with the star and life in the mansion in Mangaratiba
The chance to spend moments alongside Neymar Jr. himself led to significant moves. A video game match against star and influencer Luva de Pedreiro was purchased for R$1 million, reflecting fans’ desire for modern interactions with their idols. Another notable item was a bottle of wine signed by the player, accompanied by an exclusive dinner with him, which reached R$630,000. For those looking for an immersion in the athlete’s life, a weekend at his mansion in Mangaratiba, including helicopter transfer and access to the private kart track, was sold for R$600,000.
Main proceeds from the charity event
The auction featured a series of coveted items that contributed to the significant fundraising. Below, the main values achieved by some of the most sought-after pieces and experiences:
- Experience with João Adibe (trip to the Caribbean, Cimed convention, box at Carnival and jet ride): R$3.1 million
- King Pelé’s Scepter: R$1.2 million
- Video game match with Neymar and Luva de Pedreiro: R$1 million
- Brazilian National Team shirt signed by Pelé and Neymar: R$950,000
- Bottle of wine autographed by Neymar and dinner with the star: R$630 thousand
- Weekend at Neymar’s mansion in Mangaratiba (with helicopter and karting track): R$600,000
- Boot used and autographed by Neymar: R$500,000
- VIP experience to watch a Santos game alongside Neymar: R$450,000
This year’s edition of the Neymar Jr. Institute Auction reinforces the importance of the initiative for the sustainability of social projects. The funds raised are crucial to continue offering education, sport and culture to hundreds of young people, transforming lives in the community.













