McDonald’s launches 10 ‘Super Mario Galaxy: The Movie’ freebies in Happy Meals starting in March
McDonald’s begins distribution of collectibles inspired by Super Mario Galaxy: The Filme in the Feliz Meal and the The campaign began on March 17, 2026 and includes 10 different figures of characters from the animated feature film. The items celebrate the intergalactic adventure that hits Brazilian cinemas on April 1, 2026. The partnership between the fast-food chain, Nintendo and Illumination aims to attract families and fans of the franchise.
The freebies are available at all McDonald’s locations in the country, subject to stock availability at each restaurant. Consumidores may purchase the items as part of the Feliz Meal or separately, depending on each store’s local policy. The collection highlights central characters in the space plot, expanding the promotional reach before the film’s premiere.
Characters included in the collection
The line features figures of Mario, Luigi and Yoshi, who are part of the main group of heroes in the narrative. Outros items include Rosalina, a key figure in the original game’s cosmic universe, and Bowser Jr., who plays a relevant role as an antagonist. The miniatures capture designs directly inspired by the look of the film, with details that refer to the exploration of galaxies and planets.
Princess Peach and Toad are also part of the 10 gifts, maintaining the essence of the franchise. Luma, the stellar companion, appears in a yellow version, reinforcing iconic elements of the story. Bowser completes the selection, representing the classic villain in a new configuration.
Plot Details and Voice Cast
The film follows Mario on a journey through the cosmos after being called upon to protect the universe from unprecedented threats. The production faithfully adapts mechanics and scenarios from the 2007 game Super Mario Galaxy, with an emphasis on gravity and floating platforms. The narrative combines action, humor and elements of space exploration.
The original cast returns with Chris Pratt voicing Mario and Anya Taylor-Joy as Princesa Peach. Jack Black plays Bowser again, bringing continuity to the character. Adições include Brie Larson in the role of Rosalina, Josh Safdie as Bowser Jr. and Donald Glover giving voice to Yoshi, enriching the interactions between the characters.
How to acquire collectibles
The items have been integrated into the Feliz Meal since the start of the campaign in mid-March 2026. Famílias who purchase the children’s combo receive a random gift, encouraging the complete collection. Algumas units offer adult combo options with related themes, expanding the appeal to a variety of audiences.
McDonald’s provides additional information through QR codes on packaging. Esses codes lead to exclusive digital content, such as games and movie details. Availability varies according to demand, and the campaign continues until stocks last.
Impact of the partnership on the market
The collaboration reinforces Nintendo’s licensing strategy with global brands to promote theatrical releases. No Brasil, McLanche Feliz has a history of successful collections based on animations and games. Analistas note that this edition may stand out due to its proximity to the film’s release date.
The promotion includes themed McCombos with flavors inspired by the game’s universe, such as options with blueberry and stellar elements. Essas new items complement the gifts and attract consumers beyond children. The network keeps the campaign active on its official networks to update on availability.
Expectations for the theatrical release
Super Mario Galaxy: Filme opens on April 1, 2026 in Brazilian cinemas, in standard formats and possibly 3D in selected theaters. The production of Illumination follows the success of the previous film in the franchise, released in 2023. The plot expands the lore with new galaxies and allies.
Fans await the sequel that explores classic animation mechanics. The release date change to April 1st in several markets, including Brasil, aligns the global promotion. The partnership with McDonald’s precedes the film’s arrival, generating anticipation among the public.
