With new multimedia center, Tiggo 7 Sport from CAOA Chery returns with PCD exemption

CAOA Chery officially announced the return of Tiggo 7 Sport to the direct sales program aimed at people with disabilities (PWD). The model, which had its sales temporarily suspended for this public, is once again an attractive option in the medium SUV segment, combining a competitive price with important technological updates in its latest line.

With the application of the exemption of Imposto on Produtos Industrializados (IPI), the suggested public price of the vehicle, of R$139,990, is reduced to R$130,004.55. Esta special condition is valid exclusively for the Sport version in black, one of the most sought after by consumers, and positions the SUV aggressively against its main competitors.

The main novelty of the line is the introduction of a more modern and functional multimedia center. The system now offers wireless connectivity for Android Auto and Apple CarPlay, eliminating the need for cables and providing a more fluid and integrated user experience, in addition to having a faster processor to ensure agility in responding to commands.

Special conditions for the PCD public

The resumption of sales of the Tiggo 7 Sport to the PCD public represents a strategic move by CAOA Chery to strengthen its presence in a highly relevant market niche. The final value of R$ 130,004.55, after tax exemption, places the model as one of the most affordable medium SUVs available in this modality, offering a complete package of equipment for a lower category price.

The offer, however, has some specificities that interested parties should observe. The price condition is restricted to the solid black color, and other shades, such as pearlescent white, may incur additional costs. The automaker adjusted its production line to Anápolis (GO) to meet the growing demand for this version.

The acquisition process follows the legal procedures for purchasing vehicles with exemption, requiring documentation that proves the buyer’s eligibility. CAOA Chery informs that the vehicle billing and delivery period can vary between 30 and 45 days, depending on the dealership and regional logistics.

The availability of the offer is linked to the duration of stocks allocated to this campaign. Portanto, it is recommended that interested customers contact the brand’s dealership network to guarantee the reservation of the vehicle and begin the purchase process as soon as possible to take advantage of the announced conditions.

Engine details and performance

Under the hood, the Tiggo 7 Sport maintains the mechanical set already known and approved by the Brazilian market. The engine is the 1.5 turboflex TCI, capable of delivering up to 150 horsepower when fueled with ethanol and 147 horsepower with gasoline, while the maximum torque is 21.4 kgfm, available over a wide range of revs. Essa configuration guarantees agility both in urban traffic and when overtaking on the highway, providing safe and responsive driving.

The transmission is an automatic CVT, which simulates nine gears, prioritizing comfort and fuel efficiency. The gearbox works smoothly, without jerks, and adapts well to the driver’s driving style. Para For those who prefer more direct control, there is the possibility of manual changes using the gear lever. It is front-wheel drive, standard for most SUVs in this segment and suitable for use on paved roads.

Analysis of the standard equipment package

One of the biggest attractions of the Tiggo 7 Sport is its extensive list of standard equipment, which makes it one of the most complete vehicles in its price range. The version comes equipped with a 12.3-inch fully digital instrument panel, configurable and with high-resolution display, which integrates with the multimedia center. The safety package is robust, including six airbags (front, side and curtain), electronic stability and traction control, four-wheel disc brakes with ABS and EBD, hill start assistant and tire pressure monitoring. In terms of comfort and convenience, the model offers digital air conditioning, electric steering, a face-to-face key for button access and engine starting, seats with premium upholstery, with the driver’s seat having electrical adjustments, and an induction cell phone charger in the center console. Outros items that complement the onboard experience are the electronic parking brake with auto hold function, full LED headlights with automatic lighting, rear camera with dynamic guides, parking sensors and 18-inch alloy wheels.

The technological innovations of the 2026 line

The most significant update to the line is, without a doubt, the infotainment system. The new multimedia center, in addition to wireless connectivity for smartphones, has a SemiDrive X9 processor, which guarantees greater processing speed and faster responses to touches and voice commands.

This technological improvement takes the user experience to a new level, making navigation through menus and the use of applications, such as Waze and Spotify, much more stable and intuitive. The interface has been redesigned to be more user-friendly, facilitating access to the main vehicle and system functions.

Wireless smartphone integration not only increases convenience, but also contributes to a tidier and safer interior environment, allowing the driver to stay focused on driving while utilizing navigation and entertainment features.

The positioning of the SUV in the national market

The Tiggo 7 Sport competes directly with giants in the medium SUV market, such as the Jeep Compass, Toyota Corolla Cross and Volkswagen Taos. By returning with an aggressive offer for PCD, CAOA Chery seeks to attract a consumer who values ​​cost-benefit without giving up space, technology and a good equipment package.

This strategy allows the model to reach an audience that would otherwise be limited to top-of-the-line compact SUVs. The price difference to its direct rivals in the direct sales modality is an important competitive differentiator for the Chinese brand in the Brasil.

CAOA Strategy Chery

The decision to focus PCD sales on the Tiggo 7 By concentrating its efforts on a single product for this segment, the company is able to guarantee greater volume and agility in delivery.

This movement also reinforces the brand’s commitment to meeting the specific needs of the Brazilian market, adapting its portfolio and commercial conditions to remain relevant and competitive. National production in Goiás is a key factor in enabling this flexibility and responding quickly to consumer demands.

Internal space and dimensions

Measuring 4.50 meters long and with a wheelbase of 2.67 meters, the Tiggo 7 Sport offers excellent internal space for all occupants, surpassing many of its direct competitors. The trunk, with a capacity of 475 liters, is another highlight, being ideal for families and for transporting luggage or equipment, such as a wheelchair, without difficulties.