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Partnership between GAC and HPE achieves manufacturing of up to 50 thousand vehicles annually from 2027

Carolina Costa
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GAC GS3 - Foto: Divulgação / GAC
Foto: GAC GS3 - Foto: Divulgação / GAC

Chinese automaker GAC confirmed this Wednesday, March 18, that it will begin production of vehicles in the Brasil from the year 2027. The operation will be carried out at the HPE Automotores factory, located in Catalão, in the state of Goiás, where Mitsubishi brand models are already manufactured. Esta strategic initiative provides for a production capacity of up to 50,000 GAC vehicles per year, marking a significant step in the global expansion of the Asian company.

The decision reinforces GAC’s confidence in the potential of the Brazilian automotive market and in the industrial infrastructure already established by HPE. With this announcement, the company signals a long-term commitment to the country, seeking not only local manufacturing, but also the adaptation of its products to the specificities and demands of national consumers. A dedicated research and development team is already working on Brasil with this objective.

GAC GS3.
GAC GS3 — Foto: Divulgação / GAC

Investment strategy and local infrastructure

To solidify its presence and operations in Brazilian territory, GAC plans a robust investment of US$1.3 billion by 2030, which corresponds to approximately R$6.76 billion in direct conversion. Este capital will be directed to several fronts, including the modernization of the production line, the expansion of infrastructure and the development of solutions adapted to the local market. The company already has a parts distribution center in Cajamar, São Paulo, guaranteeing after-sales support.

Lu Guojie, vice president of GAC International, emphasized the strategic importance of this movement. Ele declared that local production represents a crucial advance in the automaker’s global strategy, while reiterating the belief in the dynamism of the Brazilian industrial sector. The collaboration with HPE Automotores is seen as a synergistic union, combining HPE’s vast manufacturing experience in the country with GAC’s advanced global technology.

The GAC GS3: an SUV with a bold proposal

Among the models that GAC plans to introduce into the Brazilian market is the GAC GS3, an SUV that already arouses curiosity due to its design and proposal. With dimensions that position it in a very competitive segment in the Brasil, the GS3 seeks to differentiate itself visually, moving away from the minimalism common to many Chinese cars and aiming for sportiness. Isso is evident in details such as the exhaust with double chrome tips at the rear and diffusers, elements that refer to vehicles with a more sporty appeal.

The GS3’s design is marked by angular lines and sharp creases, which contrast with the smooth curves. Essa approach is visible from the bodywork to the design of the headlights, taillights and rear view mirrors, giving the vehicle an aesthetic that some observers compare to luxury models with a sporty bent. The large front air intake, for example, can evoke the aesthetics of European and Korean brands, contributing to a perception of globalized design.

Differentiated performance and dimensions

Under the hood, the GAC GS3 reaches Brasil with a 1.5 turbo engine, capable of generating 170 horsepower, coupled to an automated dual-clutch transmission. Essa configuration promises agile and efficient performance, placing the SUV in a competitive position compared to other turbocharged models on the national market. In its segment, it stands out for its power, surpassing most of its direct competitors and only behind more powerful versions of some rivals.

In terms of dimensions, the GS3 surprises. With 20 centimeters longer than the Volkswagen T-Cross and 9 extra centimeters wider, in addition to an equivalent wheelbase, the Chinese model approaches the proportions of medium SUVs, such as the Volkswagen Taos. Essa internal and external spaciousness can be an important differentiator for consumers looking for more space and comfort, without necessarily migrating to a larger and more expensive vehicle segment.

Interior design and equipment list

Internally, the GAC GS3 adopts a style that, although it presents a certain minimalism in the textures of the panel finish, reveals a clear inspiration from Western design. Functionality and ergonomics seem to have been prioritized, with an intuitive layout of controls and quality materials that contribute to a pleasant onboard experience. Technology integration is another strong point, aligned with the expectations of modern consumers.

The SUV will be offered in two versions in the Brasil, with the main distinction being the number of standard items. The GAC GS3 Elite version comes equipped with a 14.6-inch multimedia center, a complete digital instrument panel and LED headlights with automatic lighting. Completam o pacote a câmera de ré, freio de estacionamento eletrônico, rodas de liga leve de 18 polegadas e chave presencial.

The GAC GS3 Elite Plus version, in addition to all the Elite items, adds advanced driver assistance features. Inclui adaptive cruise control, automatic emergency braking and lane keeping assistant. Para greater convenience and safety, it also has a 360-degree camera and panoramic sunroof. 19-inch alloy wheels complete the look of this more complete configuration. The arrival of these vehicles on the national market from 2027 promises to move the sports utility vehicle segment, offering new options to Brazilian consumers.

Carolina Costa é colaboradora da redação do Mix Vale, portal de notícias com cobertura de Brasil e mundo. Produz conteúdo nas editorias de economia e benefícios, com foco em informação de serviço para o leitor brasileiro. Escreve para o portal desde 2019. Formação: Administração

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