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Philips announces 2026 OLED TVs with Dolby Vision 2 Max for the first time in the world

Philips
Photo: Philips - Robert Way/ Shutterstock.com

Philips presented the complete line of OLED televisions for 2026, which includes the world’s first models to support Dolby Vision 2. The manufacturer confirmed four main versions, highlighting advances in brightness, image processing and immersive features. The releases reinforce the brand’s position in offering high-quality experiences for both films and games.

The OLED+951, OLED+911, OLED811 and OLED761 models bring technical innovations that raise the image standard in OLED panels. Três of them incorporate Dolby Vision 2 Max, which adds improved tone mapping, precision in dark areas, and dynamic light adjustments. The Authentic Motion feature allows content creators to control judder reduction on a frame-by-frame basis rather than automatic television adjustments.

  • More advanced panels on high-end models
  • High refresh rate support for games
  • Full integration with Ambilight and new AmbiScape

This configuration ensures that users have options at different price points while maintaining common features such as the TitanOS platform.

Panels and image performance on the new OLED Philips

The OLED+951 and OLED+911 models use the new Primary Tandem RGB 2.0 panel, also present in other recent references on the market. Esse component allows reaching maximum declared brightness of up to 4,500 nits on the flagship model, with 400 nits on full screen. The Philips indicates coverage of 99.5% of the DCI-P3 space and 83% of the BT.2020, which contributes to more vivid and accurate colors in varied environments.

The 10th generation P5 processor powers the three most advanced models. In OLED+951, the dual chip version performs individual analyzes per frame on HDR signals, applying improvements in sharpness, bits and image reality. Recursos exclusives include Specular Highlight Enhancement and AI Perfect Reality V4. Esses improvements aim to deliver quality closer to the original intent of content creators.

The OLED811 has a higher power OLED EX panel, capable of reaching 2,500 nits peak according to data from the manufacturer. Embora actual values ​​in daily use may vary, the evolution compared to previous generations represents a noticeable gain in bright scenes. The entry-level OLED761 model adopts an OLED SE panel, with a maximum advertised brightness of 1,000 nits, maintaining good performance for the segment.

All devices maintain compatibility with HDR10, HDR10+ and standard Dolby Vision, in addition to the new Dolby Vision 2 in the first three. The set forms a balanced line that caters to demanding users to those looking for high cost-benefit.

Gaming and connectivity features on Philips 2026 TVs

The OLED+951, OLED+911, and OLED811 models support 4K at 165Hz across four full HDMI 2.1 ports. Essa high refresh rate benefits fast gaming, with additional variable rate support and other gaming features. The OLED761 offers 4K at 120Hz on four HDMI 2.1 ports, making it an affordable alternative for consoles and PCs.

The lineup includes enhanced Game Bar, which detects popular titles and automatically applies optimized settings. Custom Perfis can be saved and activated depending on the game being played. Compatibility with HDR10+ Gaming also appears on premium models, expanding options for those using cloud services or recent consoles.

These specifications position the new Philips as competitive options in the gamer segment. The presence of multiple HDMI 2.1 ports avoids limitations when connecting multiple high-performance devices at the same time.

Ambilight and expansion with AmbiScape in the 2026 line

All four OLED TVs maintain the Ambilight system from Philips, which projects light onto the wall behind the device synchronized with the content displayed. The OLED+951 and OLED+911 models have a four-sided version, while OLED811 and OLED761 use three sides. Essa technology continues to offer differentiated immersion during films, series and games.

The new AmbiScape feature allows you to extend the effect to up to four additional smart bulbs. Compatibility includes brands such as Wiz, NanoLeaf, Philips Hue and Ikea, controlled via a dedicated app. Dessa way, ambient lighting involves the entire space of the room, expanding the visual experience beyond the screen.

Users who already appreciate the traditional Ambilight will find the update a practical evolution. The system integrates simply and maintains the focus on immersion without requiring complex configurations.

TitanOS platform and integrated audio on Philips models

The 2026 line adopts TitanOS as the operating system on all four OLED models. Essa platform, which replaces Google TV on several of the brand’s devices, prioritizes simplicity and direct access to main streaming services. The interface includes AirPlay 2 support, voice assistant, and integration with smart home devices.

In the audio field, the OLED+911 stands out with an improved Bowers & Wilkins 3.1 system, which delivers direct and powerful sound. The compact design keeps the speakers facing forward, improving clarity. Já the OLED+951 has a 70W 2.2 configuration, aimed at those who prefer to combine their TV with a dedicated external system.

The OLED811 and OLED761 models feature 2.2-channel 70W sound in most sizes, with specific adjustment for the smallest 42-inch size. Philips recommends the use of a soundbar or home theater in more demanding scenarios, but integrated systems fulfill the role well in everyday environments.

Release dates and sizes available for each model

The OLED+951 hits the market in September 2026, available in 65 and 77 inch sizes. Como flagship model, concentrates the most advanced panel and processing resources.

The OLED+911 is scheduled to launch in June 2026, with options of 48 inches (new addition), 55, 65 and 77 inches. Essa version balances premium performance with wider availability since the beginning of the year.

The OLED811 goes on sale in June for the 55-inch version, followed by 42, 48, 65 and 77 inches between August and September 2026. The variety of sizes suits different spaces and budgets.

The OLED761 will be launched in June 2026 in sizes 55, 65 and 77 inches. Como entry option, maintains a focus on accessibility without giving up essential features of the line.

Additional details on exclusive processors and enhancements

The 10th generation P5 processor in the OLED+951 uses two chips to perform parallel image enhancement tasks. Funções as AI Machine Learn Sharpness V3 and AI Smart Bit Enhancement V4 act in real time, refining details in content of varying quality. The system analyzes each HDR frame to better align light output with the original production intent.

In the OLED+911, the same processor in a single chip configuration delivers performance close to the top of the line, with small differences in exclusive refinements. Essa choice allows the model to offer excellent image quality at a slightly more affordable level.

The OLED811 inherits the 10th generation P5 processor from the previous generation, maintaining a good level of motion processing and upscaling. The OLED761 uses 7th generation P5, which still performs essential tasks efficiently, albeit with fewer advanced artificial intelligence features.

These components ensure that each model delivers a consistent experience within its category, with clear progression between ranges.

Expectations for Philips’s 2026 OLED line

The inclusion of Dolby Vision 2 Max in the most advanced models represents a milestone for Philips, which is among the first brands to adopt the format. The Tandem RGB 2.0 panel on the OLED+951 and OLED+911 promises visible gains in brightness and contrast, especially in mixed light and shadow scenes.

The continuity of Ambilight, now expanded by AmbiScape, reinforces a historical difference for the brand. Usuários who value ambient lighting find a natural and more comprehensive evolution in the new generation.

Adopting TitanOS across the board simplifies the ecosystem, although some consumers may notice the transition from previous platforms. The variety of sizes and staggered release dates make it easy to plan your purchase throughout 2026.

Philips remains focused on balancing technical innovation with practical usability. The new OLED models seek to meet current demands for superior image, gamer connectivity and expanded immersion in the home environment.