Ninomiya and Ikeda Named Marugame Seimen Passion Supporters in Tokyo

Kazunari Ninomiya, member of the group Arashi, and actress Elaiza Ikeda participated in the launch event for the new products Marugame Udon Meshi, held this Tuesday at Tóquio. The two artists were officially named “Supporters of Paixão” by the specialized restaurant chain in udon. Eles will also star in the line’s commercial that begins airing on April 7th.

The duo expressed satisfaction with the role they took on in the campaign. Ninomiya commented that the title sounded refreshing and easy to understand. Ikeda mentioned that despite the tendency to save energy, they both carry internal passion that was recognized by the brand.

Artists comment on the commercial recordings

Ninomiya and Ikeda recorded the ad that highlights the instincts awakened by the product. The actor described the experience as something new and fun, as the commercial appeals directly to instincts. The actress reinforced that the set was full of fun and positive energy.

The two revealed details about the filming process. Ninomiya smiled as he said that the concept of passion supporters matched their profile. Ikeda added a light tone by admitting energy savings in everyday life, but soon connected this to the perceived passion for the company.

Tasting reveals impressions of the flavor of udon meshi

During the event, the artists were able to try Marugame Udon Meshi. Ninomiya highlighted that the sauce becomes even tastier when tasted in front of the brand’s employees. Ele recommended the product, highlighting the aroma that whets the appetite.

Ikeda has shared his preference for bold flavors since childhood. Ela noted that the dish satisfies the appetite with rich flavor, soft texture of the udon and fluffy texture of the rice. The combination was praised for bringing complete sensations.

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Ninomiya values ​​affective memory linked to food

Member Arashi expanded the reflection on udon consumption. Ele pointed out that delicious taste takes on extra importance when shared with others. Ninomiya suggested that the dish can bring back childhood memories and serve as a positive trigger for moments of overcoming.

The instinctive approach was one of the central points of the conversation. The artist indicated that food can help people reconnect with flavors that marked previous stages of life. Ele reinforced the expectation that the product fully conveys the brand’s characteristic taste.

Campaign details reinforce Marugame Seimen’s identity

The appointment as passion supporters is part of the strategy for the national launch of Marugame Udon Meshi. The commercial with Ninomiya and Ikeda goes on air in April and seeks to highlight the energy and pleasure associated with the dish. The duo completed a full schedule at the event, including photo shoots and testimonials.

The artists maintained a relaxed tone throughout their statements. Ambos conveyed genuine enthusiasm for the partnership and the newly introduced product.