Athlete Alysha Newman guarantees audition for Victoria’s Secret fashion show in 2026 By Beatriz
4 min read
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Canadian pole vaulter Alysha Newman won an in-person audition for Victoria’s Secret Fashion Show 2026 show. The invitation reached the Olympic pole vaulter in May, offering the chance to model for the iconic underwear and ready-to-wear brand. Newman, 31, shared the news in a video on social media, showing the excerpt from Victoria’s Secret’s official invitation that called her to the casting.
The announcement marks a new chapter in the Canadian athlete’s multifaceted trajectory. Apesar is suspended from athletics for 20 months, a punishment imposed due to three missed anti-doping tests in a period of 12 months, Newman maintains her career as a content creator and seeks to expand her activities in the fashion and modeling market.
From Olympic athlete to viral content creator
Newman gained international recognition during Jogos Olímpicos and Paris 2024, not only for her pole vault performances, but mainly for her iconic twerking celebration after her 4.89 meter mark in the women’s final. The athlete’s video celebrating her personal record jump went viral on social media, turning her into a global pop culture phenomenon.
The athlete, who won the Olympic bronze medal in 2024, moved naturally between high-performance sport and the entertainment industry. Após went viral on Olimpíadas, Newman posed for Maxim magazine and expanded his presence on digital platforms such as Instagram and OnlyFans, creating content for his followers and establishing partnerships with brands.
Experiência preview on the fashion market
Antes of Victoria’s Secret invitation, Newman had previously explored a modeling career alongside elite athletics competitions. Durante her participation in Jogos’s Paris, the jumper demonstrated interest in expanding her presence in the fashion and entertainment sectors, publishing campaigns and professional content on social media.
In March 2026, Newman shared new professional profile photos taken on Los Angeles, accompanied by the caption “We didn’t come to Los Angeles to play.” The post signaled that the athlete was on the move to consolidate opportunities in the American Costa Oeste creative and modeling industry.
Seu’s previous work with several brands, in addition to its consolidated presence on social networks, created a solid basis for negotiations with big names in fashion. Victoria’s Secret, a traditional American brand in the intimate fashion segment, recognized in Newman the potential for digital influence and visual appeal for its campaigns.
Suspensão in athletics and career future
Newman’s athletics career faced significant challenges with the 20-month suspension imposed in 2026. The punishment, shorter than the standard two years for location violations in drug testing, was justified by Unidade from Integridade Atlética after accepting that Newman had decided to end his athletics career.
Tecnicamente, the Canadian athlete has not formally announced her retirement from pole vaulting, leaving open the possibility of a return when the suspension expires in August 2027. However, her professional moves, including transitions into modeling and content creation suggest that the priority now lies in other areas.
The suspension created space for Newman to fully explore opportunities in entertainment and fashion, sectors into which she had already begun tentative forays during her years as an active Olympian.
Victoria’s Secret’s 2026 Fashion Show
Victoria’s Secret Fashion Show fashion show is one of the most prestigious and televised fashion events in the world, broadcast globally and covered across multiple platforms. The 2026 event represents a significant opportunity for Newman to consolidate its presence in the professional fashion market.
Participar of the show would require Newman to overcome the in-person selection process called by the brand. The casting brings together hundreds of models of different nationalities and backgrounds, making it highly competitive. The inclusion of Newman on the call list indicates that Victoria’s Secret has identified in her persona an attractive combination of:
- Presença consolidated digital and robust follower base
- Global Reconhecimento originated from the Olympic exhibition
- Capacidade proven to generate viral content
- Aptidão physics and experience in high-impact public presentations
Professional Reinvention Trajetória
Newman’s decision to pursue opportunities in the fashion and entertainment segment reflects a contemporary trend among elite athletes. Muitos high-performance competitors use the international visibility gained in sport to build parallel careers in entertainment, advertising and digital influence.
Newman, in particular, benefited from the viral momentum he created in Paris’s Olimpíadas. Sua authenticity and charisma, elements that differentiated her on the field, were naturally transferred to digital content and commercial opportunities. The Olympic mark of 4.89 meters in the pole vault remains his personal best, a permanent legacy in athletics even with the ongoing suspension.
The Canadian’s presence in fashion and entertainment events, such as her participation in Madden Bowl in February 2026, demonstrated that she is building a professional network and contacts in the creative sectors of Los Angeles. The invitation from Victoria’s Secret consolidates this professional transition strategy.
