Epic Games Store offers discounts of up to 95% on AAA games until June 2026
Epic Games Store launched its “Mega” campaign with reductions reaching 95% on mass circulation titles. The promotion runs until June 11, 2026 and covers dozens of games, from remastered classics to recent releases from studios such as Rockstar Games and CD Projekt Red. The strategy aims to consolidate the platform’s position in the PC digital distribution market.
Títulos with bigger discounts in the campaign
The most aggressive discounts affect high-cost and high-demand productions. Alan Wake Remasterizado fell from R$49.00 to R$7.35, representing an 85% reduction. Red Dead Redemption 2 went from R$2,299 to R$574.75, with a 75% discount. Fallout 4 offers a 60% reduction, costing R$139.60 compared to the original price of R$349. The campaign encompasses exclusives and multiplatform titles with a history of commercial success.
Catálogo diversified on sale
- EA SPORTS FC 26: from R$2,599 to R$524.50 (80% discount)
- Cyberpunk 2077: from R$999 to R$349.65 (65% discount)
- God of War Ragnarök: from R$1,499 to R$1,004 (33% discount)
- Ghost of Tsushima Director’s Edition: from R$1,499 to R$899.40 (40% discount)
- Battlefield 6: from R$2,599 to R$1,429.99 (45% discount)
- Assassin’s Creed Shadows: from R$1,749 to R$874.50 (50% discount)
- Marvel’s Spider-Man 2: from R$1,499 to R$1,004 (33% discount)
- The Last of Us Parte I: from R$1,099 to R$549.50 (50% discount)
The diversity of genres present in the promotion — sports simulators, action RPGs, narrative adventures and shooting titles — expands the demographic reach. Jogadores of different profiles find options with significant reductions, from recent releases to remasters of classics consolidated on the market.
Estratégia commercial and market positioning
Epic Games Store uses aggressive discount campaigns to consolidate its position in the digital distribution segment. The volume of titles at simultaneous discount puts pressure on direct competitors such as Steam and GOG, encouraging user migration. The simultaneous offering of productions from different studios and genres reflects a diversification strategy to attract varied audiences and increase engagement on the platform.
Disponibilidade global and complementary offers
The promotion is active globally via the official platform with no known geographic restrictions. Prices listed reflect local currency conversion, with variations depending on region. Além from the main “Mega” campaign, Epic maintains its series of weekly free games. Clair Obscur: Expedição 33 received a 20% discount, dropping from R$820 to R$656, while Mount & Blade II are part of the offer with a 50% reduction. The diversification of promotional strategies reflects fierce competition in the digital game distribution market.
