Bonnaroo, Lollapalooza and Austin City Limits coming to Disney+ and Hulu in 2026

Disney announced on May 18 the partnership between Disney+ and Hulu to live stream three of Estados Unidos’s biggest music festivals in 2026. Coverage will include Bonnaroo on Manchester, Tennessee (June 11-14), Lollapalooza on Chicago (July 30 to August 2) and Austin City Limits on Austin, Texas (October 2 to 4). The streamers have not yet revealed exact programming details or which artists will be featured in the coverage.

Essa will be the sixth edition in which Hulu broadcasts content from the three festivals, all produced by Live Nation. The initiative reflects Disney’s strategic move to expand its presence in the live broadcast segment. Lauren Tempest, Disney’s director of content planning and partnerships for direct-to-consumer platforms, declared that festivals represent “some of the most electric and unmissable moments in culture.”

Convergência of platforms in the final stretch

The merger of Hulu and Disney+ remains underway, with the unified platform expected to launch in late summer. Esse integration effort coincides with the announcement of live broadcasts, positioning the company to capture an audience before the consolidation of the two brands.

The company has continually invested in live content and musicality. Durante’s business presentation to advertisers on Nova York in the week leading up to the announcement, Disney highlighted its musical connection with an appearance from American Idol host Ryan Seacrest and a closing performance from former Disney Channel Olivia Rodrigo star.

Experiência expanded with Live Set

Além from concert broadcasts, Disney+ and Hulu bring back Live Set, a content studio located at each festival. The space will include:

• Entrevistas exclusive with artists
• Conteúdo behind the scenes during each weekend
• Additional Materiais captured on site
• Acesso for subscribers on both platforms globally

The studio will act as a creative hub that captures moments beyond the main performances, offering viewers unique perspectives on the festival experience.

Estratégia music content from Disney

The entertainment giant has gradually expanded its commitments to live streaming and music experiences. The decision to expand festival broadcasts to Disney+ demonstrates confidence in subscriber demand for authentic music content. Transmitir entire festivals gives the platform a competitive edge over rival services.

Bonnaroo, Lollapalooza and Austin City Limits have established fan bases for years. Bonnaroo, held since 2002 on Manchester, is known for its genre diversity and community atmosphere. Lollapalooza, one of the country’s oldest festivals with editions in multiple countries, attracts hundreds of thousands annually at Chicago. Austin City Limits, named after the legendary television show, has established itself as an essential stop on the Texas festival circuit.

Live streaming these events expands access for fans who are unable to attend in person, as well as generating additional revenue for streaming platforms through targeted advertising and subscriber retention during broadcast periods.