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Nubank launches quizzes and games with prizes on Shopee, Uber and Samsung

NuBank
Photo: NuBank - Photo: Alf Ribeiro / Shutterstock.com

Nubank announced, this Wednesday (27), the addition of new games and interactive quizzes to “Vantagens Nu”, a section of the application designed to bring together benefits, discounts and exclusive rewards for customers. The expansion reinforces the space as a platform for continuous relationships between the digital bank and its user base.

Lançado in April, “Vantagens Nu” starts to offer light entertainment experiences while using the app, expanding the advantages beyond traditional banking services. The prizes can be used at partners such as Shopee, Uber, Amazon and Samsung.

Quiz of R$ 100 at Shopee is the initial highlight

The launch begins with a themed quiz that offers R$100 off Shopee to customers who reach the top positions in the ranking. The challenge contains 10 questions related to nostalgic themes and will remain available until June 1st. Segundo or Nubank, this is the first in a series of quizzes planned for the platform.

Participants who answer the challenges correctly will compete for special discounts at partner brands. The dynamic seeks to encourage engagement and make the application more attractive for users looking to save money on online purchases.

Jogos complement the rewards section

Além from the Shopee quiz, “Vantagens Nu” received 2 new games:

  • “Bad Boleto”: challenge in which the user avoids tickets and seeks to overcome personal records
  • “2048”: logic game in a simplified and fast version, available to play at any time

Esses titles function as entertainment integrated into the bank’s ecosystem of benefits, allowing customers to win prizes while having fun within the application itself.

Expansão from partners continues

The fintech informed that benefits related to other actions and brands will be announced later within the application tab. The list of partners includes Samsung, Uber, Boticário and e-commerce giants. The bank highlighted that new resources will be gradually released to all eligible customers over the next few days.

“With Vantagens Nu, Nubank wants to offer an increasingly dynamic experience and create moments of interaction within the app, in addition to helping people save with discounts and cashback,” said the company in an official statement. The strategy positions the section as a competitive differentiator among digital banks that expand their services beyond traditional financial operations.