Reserva Barretos presents VIP stay at Festa do Peão with prices starting from R$ 20 thousand By Carolina Costa
3 min read
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The Festa do Peão de Barretos, a traditional event in the interior of São Paulo, will offer a new luxury accommodation option within Parque do Peão in 2026, with prices starting at R$19,990 for a weekend. Known as Reserva Barretos, this alternative aims to provide a complete and continuous experience for visitors, allowing them to remain on site even after the shows have ended. The news was announced on August 18, 2026, promising more comfort and exclusivity for the public.
Structure and comfort of premium cabins
The new units at Reserva Barretos are designed in the format of cabins and can accommodate up to four people. Each space is equipped with air conditioning, minibar and television, ensuring well-being during your stay.
Guests will have access to Wi-Fi internet and a complete bed and bath linen, focusing on practicality and comfort.
Benefits included in the exclusive package
The cost of accommodation at Reserva Barretos covers a series of advantages, including the “Camping Independentes” ticket. This pass allows access to the camping complex, allowing visitors to enjoy the shows on the exclusive stage.
Tickets to Parque do Peão and the exciting performances at the Rodeio Stadium are also included, ensuring total immersion in the event.
How access works and the services offered
To ensure exclusivity and security, access to the huts will be via facial biometrics, which will be directly linked to the reservation holder’s CPF. Entry to the units will be controlled using an individual, non-transferable RFID bracelet.
- Exclusive reception
- Dedicated concierge
- 24-hour property security
- Daily cleaning and tidying of cabins
- One rotating parking space per cabin (limited spaces)
The president of Festa do Peão de Barretos stated that the novelty will come into operation in 2026 under a “soft opening” regime. He said: “This year we opened with a soft opening. We designed a complete space for tourists to feel part of the event 24 hours a day, with comfort, safety and a lot of practicality.”
Values and alternatives for different visitor profiles
Prices for Reserva Barretos start at R$19,990 for a weekend. For those who wish to extend the experience for two weekends, the starting prices are R$29,990. Payment can be made via Pix or paid in up to two installments without interest on your credit card.
In addition to the premium option, the Official Camping of Parque do Peão offers several structures for different preferences. Visitors can, for example, bring their own tents or opt for areas designated for trailers and containers.
Another possibility is Vila Barretos, which offers tents already equipped with items such as bed linen and lighting, offering an intermediate option between traditional camping and the luxury of cabins.
Program of the 71st Barretos Peão Festival
The 71st edition of the Festa do Peão de Barretos is scheduled to take place from August 20th to 30th, 2026. The event will be held in the immense Parque do Peão, located in Barretos, in the interior of São Paulo. This complex has an area of more than 2 million square meters and operates 24 hours a day throughout the celebration period.
The party’s program is vast and diverse, including more than 130 musical shows with renowned artists. In addition, participants will be able to attend rodeos, timed events and cultural presentations. For families, there are children’s activities and the opportunity to visit the Memorial do Peão. Food courts will be available to suit all tastes, reinforcing the idea of a complete experience for everyone.
