Roger Federer reaches US$1.3 billion with 3% in On Running, a brand that sponsors João Fonseca
Roger Federer reaches a fortune of US$ 1.3 billion after retiring from professional tennis. The Swiss holds 3% of the shares in On Running, a sports footwear company valued at US$14.6 billion. The brand sponsors athletes such as Brazilian João Fonseca and Polish Iga Swiatek.
Bloomberg confirmed the former tennis player’s billionaire status in November 2025. During his career, Federer won US$130 million in prizes and won 103 titles, including 20 Grand Slams. The appreciation of On Running exceeds the gains in the sport.
- On Running projects growth of 31% in 2025.
- Swiss company focuses on cushioning technology in sneakers.
- Federer invested in the brand ahead of its global expansion.
To my tennis family and beyond,
— Roger Federer (@rogerfederer) September 15, 2022
With Love,
Roger pic.twitter.com/1UISwK1NIN
Investment in the Swiss brand
Federer acquired a stake in On Running years before his retirement. The company registered a constant increase in market value.
The former tennis player is part of the group of billionaire athletes. Michael Jordan leads with US$3.75 billion via his own footwear brand.
Sponsorships with current athletes
On Running signs contracts with active tennis players. João Fonseca uses the brand’s models in competitions.
Iga Swiatek has adopted Swiss shoes in recent tournaments. The company expands its presence on the professional tennis circuit.
Projected growth
Analysts predict a 31% expansion for On Running in 2025. The appreciation increases Federer’s net worth.
The Swiss company competes with giants in the sports sector. Sneaker models incorporate innovations in performance and design.
Other sources of income
Federer maintains embassies with global brands. The Swiss manages an athlete representation company.
A charitable foundation receives part of the resources. Post-career activities diversify earnings.
Position in the world rankings
The former tennis player ranks among the 10 richest in sport. The total fortune reaches R$6.95 billion in current conversion.
Jordan remains on top with investments in basketball and footwear. Federer stands out for his bet on an emerging company.
On Running Expansion
The Swiss brand opened stores in several countries. Partnerships with tennis players boost global sales.
Federer participates in the company’s advertising campaigns. The strategy includes events with sponsored athletes.

















