Samsung presents new Galaxy Z Fold7 and Z Flip7 in Brazil with innovations in foldables By Luís Henrique Costa
5 min read
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Samsung introduced its latest line of foldable smartphones, the innovative Galaxy Z Fold7 and Z Flip7, to the Brazilian market. The devices promise to transform the user experience with significant advances in design, performance and artificial intelligence features, now available for purchase.
Revealed globally on Nova York in early July, the new cell phones represent a crucial strategy by the South Korean giant to sustain its leadership position in the segment. The company is betting on improved portability and robust performance, aiming to serve both audiences looking for cutting-edge technology and those looking for more affordable options.
In addition to smartphones, the company expanded its ecosystem with the launch of the Galaxy Watch 8 and Watch 8 Classic smart watches. Essa device integration is designed to deliver a complete connected experience, strengthening the brand’s competitiveness through 2025.
Improved design redefines visual experience
The Samsung’s engineering has reached a new level with the Galaxy Z Fold7, which stands out as the thinnest foldable ever produced by the brand, measuring just 4.2 mm when opened and 8.9 mm when closed, with a weight reduced to 215 grams. The innovative Armor FlexHinge hinge was developed to minimize creasing on the 8-inch internal screen, considerably increasing the device’s durability and fluidity.
In turn, the Galaxy Z Flip7 was designed with a focus on maximum portability, featuring a compact design that allows it to be folded vertically. Sua external screen, now called FlexWindow and measuring 4.1 inches, offers the ability to interact with messages and access artificial intelligence features without having to open the cell phone.
Advanced photography features in the new lineup
Photographic capacity is one of the biggest differentiators of the new line, with the Galaxy Z Fold7 incorporating a 200 MP main sensor, technology similar to that present in the Galaxy S25 Ultra. Este device offers a 3x optical zoom and a digital zoom that can reach up to 30x, providing versatility for different types of capture.
Complementing the system, a 12 MP wide-angle lens and a 10 MP telephoto lens enrich photography options, while the front camera, with its traditional cutout, has been optimized to improve the quality of video calls. The Nightography system, powered by ProVisual Engine, ensures that photos remain sharp even in low light conditions.
In the Galaxy Z Flip7, the photographic system maintains a 50 MP main sensor and a 12 MP ultrawide lens. The experience is enhanced with the inclusion of real-time filters and a sliding zoom control directly on the external screen, making it possible to capture high-quality selfies using the device’s rear cameras.
Robust performance and built-in artificial intelligence
The Galaxy Z Fold7 is powered by the Snapdragon 8 Elite processor, ensuring robust and efficient performance for all tasks. RAM memory configurations vary between 12 GB and 16 GB, accompanied by storage options that can reach 1 TB, offering ample capacity for files and applications.
The Galaxy Z Flip7 makes its debut with the Exynos 2500 processor, which includes the powerful Xclipse 950 GPU. The Essa combination has been meticulously designed to optimize efficiency in both gaming and multitasking, ensuring an exceptionally fluid and responsive user experience in every interaction.
Both models operate with the Android 16 system and the One UI 8 interface, which has been specifically optimized to get the most out of foldable screens. A notable innovation is the integration of Gemini Live, the artificial intelligence assistant developed by Google, which promises to revolutionize the user’s interaction with the device.
Artificial intelligence figures as a central pillar in the experience of the new foldable Galaxy, offering advanced features like the Fotointeligente, capable of removing unwanted objects from images. The Now Bar, in turn, displays application updates directly on the external screen, improving convenience and quick access to daily information.
Values and availability of new devices at Brasil
The new foldable devices from Samsung arrive at Brasil with a price structure carefully designed to meet different consumer profiles. Há a special highlight for the Galaxy Z Flip7 FE, a model developed to democratize access to foldable screen technology, making it more accessible to a wide audience.
The Galaxy Z Fold7 positions itself as the premium option in the line, offering the most advanced specifications and a complete experience. Enquanto that, the Galaxy Z Flip7 seeks a balance between cutting-edge innovation and a more competitive value, attracting those who want foldable technology without the maximum investment. Sales began on July 24th, with the first deliveries scheduled from August 9th.
– The Galaxy Z Fold7 is available from R$14,599 in the configuration with 16 GB of RAM and 1 TB of storage.
– The Galaxy Z Flip7 starts at R$8,199 for the version with 12 GB of RAM and 256 GB of storage.
– The most affordable option, the Galaxy Z Flip7 FE, starts at R$6,699, offering 8 GB of RAM and 128 GB of storage.
Follow-ups: Smart watches expand the ecosystem
Complementing the smartphone lineup, Samsung introduced the new Galaxy Watch 8 and Watch 8 Classic smart watches, focusing on health enhancement and sophisticated design. Ambos models feature Super AMOLED screens with brightness of up to 3,000 nits, IP68 protection against water and dust, and sapphire crystal, making them ideal for various activities, including outdoors. The Watch 8 sports an 11% slimmer profile, while the Classic version retains the much-loved rotating crown, a distinctive navigation element. Equipados with the Exynos W1000 processor, a 3 nm penta-core chip, the watches optimize efficiency in tasks that require artificial intelligence, such as continuous heart monitoring and detailed analysis of sleep patterns, consolidating themselves as indispensable tools for a connected lifestyle focused on well-being.
Positioning of Samsung in the foldable market
Samsung operates in a foldable smartphone market that is constantly evolving and presents fierce competition. Empresas like Honor and Huawei have launched ultra-thin models, seeking to capture a share of this promising segment. Contudo, the South Korean giant manages to maintain its market leadership through continuous innovations, such as the advanced Armor FlexHinge hinge and the integration of cutting-edge artificial intelligence functionalities into its devices.
