Croma reduces iPhone 15 to Rs 36,490 in festive Christmas 2025 sale with exchange and cashback
Retail chain Croma has announced a special holiday promotion that reduces the effective price of the iPhone 15 to Rs 36,490. Essa offer is part of Cromtastic December Sale, valid in physical and online stores throughout Índia until January 4, 2026.
The discount combines a reduction in the base price, cashback from selected banks and benefits for exchanging an old device. Consumidores can take advantage of these conditions to purchase the 128 GB model with significant savings compared to the regular price, which is around Rs 56,000 to Rs 59,000 depending on the variant.
The campaign highlights the iPhone 15 as an affordable option for those looking for a premium smartphone from Apple during the Natal and Ano Novo holidays.
Promotional offer details
Cromtastic December Sale from Croma includes discounts on various electronic products, with a special focus on smartphones from Apple. The iPhone 15 appears as one of the highlights, reaching an effective price of Rs 36,490 by combining multiple benefits.
Customers receive immediate cashback on partner bank cards, as well as additional bonuses in exchange programs. Essa structure allows the final value to vary depending on the condition of the old device delivered.
- Approximate base price: Rs 56,490 for the 128 GB model.
- Bank cashback: up to Rs 2,000 on selected cards.
- Trade-in value: up to Rs 14,000 depending on the model and condition of the old device.
- Extra Exchange Bonus: up to Rs 4,000 under qualified conditions.
These elements combined result in the effective published price. The promotion mainly applies to the standard version of the iPhone 15, available in colors such as black, blue and pink.
Conditions for changing the device
The exchange program represents one of the pillars of the price reduction in the Croma offer. Consumidores deliver old smartphones in perfect working order to receive immediate credit when purchasing the iPhone 15.
The maximum value of Rs 14,000 requires that the old device has no physical damage to the housing or display. Técnicos from the store evaluates the device at the time of purchase to determine the exact credit.
Devices from a variety of brands qualify for the program, including models Android and earlier iPhones. Additional bonus of up to Rs 4,000 applies when trader meets specific eligibility criteria.
This mechanic encourages device renewal and contributes to the reduced final price. Clientes check eligibility directly in stores or on the Croma website.

Promotion period and availability
Cromtastic December Sale began on December 15, 2025 and runs until January 4, 2026. The offer covers all Croma physical stores in India, in addition to the online platform.
Stocks are limited to availability, and actual prices may vary slightly by region or sales channel. The promotion coincides with the Christmas period, positioning the iPhone 15 as a gift or personal upgrade option.
Other Apple products, such as the iPhone 16, also receive similar discounts in the same campaign. Consumidores access complete details on the official Croma website or physical units.
The initiative reflects retailers’ strategy to boost sales at the end of the calendar year.
iPhone 15 key specifications
The iPhone 15 remains a premium device even after the launch of newer models. Ele equips the A16 Bionic chip, which guarantees fluid performance in daily tasks and demanding applications.
The 6.1-inch Super Retina XDR display offers vibrant colors and high brightness. The dual camera system includes a 48-megapixel main sensor, capable of detailed captures in various lighting conditions.
The battery provides autonomy for intense use throughout the day. The device supports fast charging and USB-C connection, a standard adopted by the Apple from this generation onwards.
Features such as water and dust resistance (IP68 certification) and software updates for additional years complete the package. Essas features justify continued interest even at a reduced price.
Other promotions in the same sale
Cromtastic December Sale extends to categories beyond smartphones. Laptops as well as the MacBook Air with M4 chip appear with prices starting at Rs 55,911, including student discounts.
Smart televisions from different brands receive significant reductions. Eletrodomésticos such as washing machines and air conditioning are also part of the campaign with interest-free installment options.
Premium Android smartphones, including foldable Samsung models, are among the highlights. Essa variety appeals to consumers with different needs and budgets during the festive period.
The combination of direct discounts, cashback and exchange positions the sale as one of the most competitive at the end of 2025.
Advantages of the model in the reduced range
With an effective price below Rs 40,000, the iPhone 15 becomes accessible to a larger segment of consumers. Ele delivers the premium experience of Apple without the cost associated with newer releases.
The iOS ecosystem guarantees perfect integration with other branded devices. Atualizações regular maintenance keeps the device safe and functional for a long period of time.
The advanced camera and solid performance suit users who prioritize photography and multitasking. Promoting Croma makes it easier to migrate from Android platforms or upgrade older iPhones.
This price configuration reinforces the model’s competitiveness in the current Indian market.
Comparison with regular prices
Outside of promotions, the 128 GB iPhone 15 sells for between Rs 51,999 and Rs 59,900 at online retailers. The Croma offer represents savings of more than Rs 15,000 in optimized scenarios.
Competitive platforms like Flipkart and Amazon maintain similar prices without such aggressive discounts at the moment. The combination of exchange and cashback differentiates the Croma proposal.
Higher storage variants follow similar logic, although the focus of the disclosure is on the base model. Consumidores compare options before finalizing the purchase.
This difference highlights the impact of the festive sale on device access.
The iPhone 15 remains relevant thanks to the balance between performance and cost in the current promotion. The Croma campaign facilitates purchases during the holiday season.
Bruna Santos é colaboradora da redação do Mix Vale, portal de notícias com cobertura de Brasil e mundo. Produz conteúdo nas editorias de economia e benefícios, com foco em informação de serviço para o leitor brasileiro. Escreve e colabora para o portal desde 2024. Formação: Professora.








