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Lotus Technology said it expects significant growth in sales of its Eletre electric SUV in the Canadá. The British brand, controlled by the Chinese company Geely, directly benefits from the reduction in the additional tariff from 100% to 6.1% applied to electric vehicles manufactured in China. The commercial agreement between Canadá and China allows the initial annual import of up to 49 thousand units at the new rate.

The announcement took place on January 17, 2026. The company highlighted that the model, produced in Wuhan, will have revised prices to become more accessible to Canadian consumers. The tariff change is part of a bilateral understanding that involves concessions on agricultural products.

Canadian authorities confirmed the gradual implementation of the import quota. The measure aims to balance commercial relations and expand electric vehicle options in the country.

Tariff agreement between Canadá and China

The Canadian government changed the import policy for Chinese electric vehicles at the beginning of 2026. The tariff went from 100% to 6.1% on the first 49 thousand units annually. Essa quota should increase progressively in the coming years.

The negotiation included Chinese reductions in tariffs on Canadian agricultural products such as canola. The understanding strengthens commercial exchanges between the two countries. Marcas with production at China gains easier access to the North American market.

Model details Eletre

The Lotus Eletre is a high-performance electric SUV with a 112 kWh battery. The vehicle offers a range of up to 600 km in the WLTP cycle, depending on the version. Fast charging allows you to add 400 km in around 20 minutes.

Lotus Esprit
Lotus Esprit – Reprodução

The line includes variants with power ranging from 603 hp to 905 hp in the R version. Acceleration from 0 to 100 km/h occurs in less than 3 seconds in the most powerful model. The design incorporates active aerodynamic elements characteristic of the Lotus.

Main technical specifications

The Eletre uses an 800-volt platform for high energy efficiency. The model has all-wheel drive and adaptive air suspension. The interior accommodates five passengers with premium materials and large digital screens.

  • Maximum power: up to 905 hp
  • Torque: up to 985Nm
  • WLTP range: up to 600 km
  • Quick recharge time: 400 km in 20 minutes
  • Approximate weight: 2,500 kg

These attributes position the Eletre as a luxury option in the electric SUV segment.

Revised prices in the Canadian market

Before the tariff change, the Eletre had a starting price of around 126,800 Canadian dollars. With the 50% reduction, the base value should be close to 63,400 Canadian dollars. The R version can be offered for around 89,250 Canadian dollars.

Lotus plans to adjust wholesale and retail prices soon. The strategy aims to attract buyers looking for performance and advanced technology. The brand maintains showrooms in cities such as Vancouver and Quebec.

History of the electrical transition of Lotus

Lotus began its electrification after the majority acquisition by Geely in 2017. The Chinese company has owned 51% of the British brand since then. The Eletre represents the first all-electric SUV in the history of the Lotus.

The factory in Wuhan produces the model with global quality standards. The transition includes investments in platforms dedicated to electric vehicles. The Lotus maintains its sporting identity even in larger formats.

Competitive advantages of Eletre

The SUV stands out for its active aerodynamics that improve efficiency and stability. Componentes as carboceramic brakes are available in optional packages. The premium sound system and advanced driving assistants complete the package.

Canadian buyers access provincial incentives for electric vehicles. The combination of reduced price and performance attracts those interested in premium brands. Lotus reinforces its presence with specialized maintenance services.

Production and supply chain

The Wuhan unit operates with a capacity of thousands of Eletre annually. Geely integrates global suppliers for batteries and electric motors. Production follows European and North American safety standards.

Lotus expands charging network in partnership with Canadian operators. Veículos include extended warranty for battery and electrical components. Import logistics adapt to the new tariff quota.

Positioning in the luxury segment

The Eletre competes with models like the electric Porsche Cayenne and Audi Q8 e-tron. The British brand emphasizes precise handling in curves. Independent Testes highlight a balance between comfort and sportiness.

Consumers value progressive design with fluid lines. The minimalist interior prioritizes touch screens and intuitive controls. The Lotus offers exclusive customizations for the Canadian market.

Expansion of the sales network

The company maintains dealerships in provinces such as Ontário and Colúmbia Britânica. Planos include opening of new points in metropolitan areas. Equipes receive specific training for high-performance electric vehicles.

Customers access over-the-air updates for software. Lotus develops a dedicated application for load and performance monitoring. The ownership experience combines sporting tradition with modern technology.

Advanced security features

The Eletre incorporates multiple lidar sensors and high-resolution cameras. Sistemas Automatic braking and lane keeping functions operate in a variety of conditions. Estrutura aluminum and reinforced steel guarantees protection in collisions.

European tests gave it five stars for safety. Airbags multiples and battery protection complete the set. Lotus prioritizes ongoing support software updates.

Available configuration options

Customers choose between 22 or 23 inch wheels. Pacotes include carbon fiber finishes and exclusive colors. Entry-level Versões maintain high performance with all-wheel drive.

  • Standard battery: 112 kWh
  • Driving modes: Range, Tour, Sport, Off-Road, Individual
  • Towing capacity: up to 2,250 kg
  • Trunk volume: up to 1,532 liters

These options meet different usage profiles on the Canadá.

Delivery prospects in Canadá

The Lotus begins deliveries at the new prices in the second quarter of 2026. Initial Estoques arrive via ports on the West Coast. The demand recorded in pre-sales indicates high interest.

The brand monitors feedback from early owners. Ajustes fines occur as customers return. Lotus is committed to total satisfaction in the North American market.

Jeronimo Santos é colaborador da redação do Mix Vale, portal de notícias com cobertura de Brasil e mundo. Produz conteúdo nas editorias de economia e benefícios, com foco em informação de serviço para o leitor brasileiro. Escreve para o portal desde 2016: Formação: Marketing

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