The national automotive market welcomes a new strong competitor in the electrified segment with the official arrival of Jetour, a brand belonging to Grupo Chery. The company begins its operations in the country with the launch of the S06 PHEV, a plug-in hybrid SUV that seeks to challenge already established models, betting on technology, performance and an aggressive pricing strategy to win over consumers.
The sports utility vehicle will be offered in two different configurations, Advance and Premium, with promotional launch values set at R$199,900 and R$229,900, respectively. The pre-sale phase of the model is scheduled to begin next week, and customers interested in securing one of the first units will need to make a reservation worth R$5,000 at one of the network’s authorized points.
The Chinese manufacturer’s strategy is clear: to attract buyers looking for a viable and modern alternative to the sales leaders in the hybrid SUV segment. The first units of the Jetour S06 PHEV, reserved during the pre-sale period that extends until March, are expected to be delivered by the end of the first quarter of 2026, marking an important step in the expansion of the Grupo Chery into the Brasil.
The hybrid engine that combines power and efficiency
The heart of the Jetour S06 PHEV is a sophisticated propulsion system that combines the best of both thermal and electrical worlds to deliver robust performance and extremely low fuel consumption. The powertrain delivers a combined power of 315 horsepower and a torque of 52 kgfm, numbers that guarantee agility and quick responses for a vehicle of its size. The combustion engine is a 1.5 four-cylinder turbo gasoline engine, which alone generates 135 hp, while the electric motor adds 203 hp to the system. Essa configuration allows the SUV to accelerate from 0 to 100 km/h in just 7.8 seconds, with management being done by a DHT-type transmission. The 19.4 kWh battery ensures a range of up to 70 kilometers in pure electric mode, ideal for daily urban journeys without polluting emissions. The recharging process is versatile, accepting fast charging stations (DC) of up to 40 kW and alternating current (AC) points of up to 6.6 kW. With hybrid operation, fuel consumption reaches 36.2 km/l in the urban cycle, according to Programa Brasileiro and Etiquetagem Veicular (PBEV) standards.
Interior space and dimensions of a premium SUV
The Jetour S06 PHEV stands out for its generous dimensions, which give it an imposing presence on the streets and guarantee a high level of comfort for all occupants. The vehicle measures 4.61 meters long, 1.91 meters wide and 1.69 meters high, with a wheelbase of 2.72 meters. Essas measurements are similar to those of higher category SUVs, resulting in ample leg and shoulder space for both front and rear seat passengers.
The platform on which the SUV is built is shared with other successful models of the group, which guarantees structural reliability and optimization of internal space. The exterior design was designed to promote aerodynamics, contributing to energy efficiency. Inside, the priority was ergonomics and practicality, with a trunk that offers a capacity of 416 liters, a volume suitable for accommodating a family’s luggage on trips or everyday purchases.
Technology package differentiates versions Advance and Premium
Onboard technology is one of the main attractions of the Jetour S06 PHEV, which arrives well equipped from its entry-level configuration. The Advance version already offers a multimedia center with a 12.8-inch screen as standard, which concentrates the main entertainment and connectivity functions.
The entry-level model also includes dual-zone digital air conditioning, allowing the driver and passenger to set different temperatures, and a 360-degree camera system to facilitate maneuvering in tight spaces. The interior finish uses high quality synthetic materials.
The top-of-the-line version, Premium, raises the technological bar with an even larger 15.6-inch central screen and adds comfort features such as front seats with integrated heating and cooling systems, ideal for different weather conditions.
The big difference of the Premium version is its camera system with 540-degree vision, a technology that allows you to view the surroundings and also obstacles located under the vehicle’s chassis, significantly increasing safety on uneven terrain or when passing through ditches.
Advanced safety and driver assistance systems
The Premium version of the S06 PHEV comes equipped with a complete active safety package and automation level 2 driver assistance. Entre features include adaptive cruise control (ACC), which automatically adjusts speed in relation to the vehicle in front, and autonomous emergency braking, capable of detecting pedestrians and other cars.
The system also includes blind spot monitoring, forward collision warning and lane keeping assistant, which can intervene in the steering to prevent unintentional departures. Passive protection is ensured by a reinforced body structure and multiple airbags. The alloy wheels are 18 inches on the Advance version and 20 inches on the Premium.
Warranty and personalization conditions for the consumer
Demonstrating confidence in the quality of its product, Jetour offers one of the most extensive guarantees on the Brazilian market. The electrical package, including the engine and battery, is covered for eight years or 160,000 kilometers. Para the other components of the vehicle, the warranty is seven years or 150 thousand kilometers. Para customization, customers can choose between five exterior color options, ranging from traditional white and black to bolder tones such as aurora green and rock gray. The interior can be configured in two different color combinations.
After-sales strategy and plans for national production
Jetour has already prepared a robust after-sales infrastructure to guarantee support to its customers from the beginning of operations. The brand established a parts distribution center in Cajamar, São Paulo, with an initial stock of 90 thousand components to meet the demand of the dealership network quickly and efficiently.
Vehicles are imported through the port of Vitória, at Espírito Santo, ensuring a continuous flow to supply the market. The company is already carrying out advanced studies to begin local production of the S06 PHEV and other models. The schedule foresees the start of assembly under the SKD (Semi-Knocked Down) regime to accelerate market presence, with complete manufacturing projected to take place between the end of 2026 and 2027.
In addition to the S06 PHEV, the brand plans to quickly expand its portfolio in the Brasil. Estão the launch of the T1 and T2 models is planned, with a more adventurous proposal, and the goal is to create a catalog with six new vehicles by the end of the expansion schedule.
Rapid expansion of the dealership network in the country
To present the new SUV to the public, Jetour will begin its activities with four exhibition points in high-traffic shopping malls until the end of February. The expansion will be accelerated, and the network is expected to increase to 60 authorized sales and assistance points in March, covering the main capitals and metropolitan regions of Brasil.
The company’s goal is to reach 100 service points by the end of the year, consolidating its presence across the country. Este move is part of an ambitious global strategy, which aims to produce 600,000 vehicles annually out of China by 2030, with Brasil becoming one of the most important assembly hubs for the brand worldwide.
