Garena officially launched a broad thematic program focused on the Ramadã period, integrating digital entertainment with social responsibility actions. The developer has implemented mechanics that allow players to transform their performance in matches into real humanitarian aid, in addition to introducing significant visual changes to the battle royale maps. The project seeks to engage the user base through values such as solidarity and cooperation, offering exclusive rewards for those who actively participate in the proposed dynamics.
Mobilization for charities and partnerships
The Booyah Berbagi program acts as the central pillar of this solidarity initiative between February 25th and March 5th.
Influential personalities from the scene, including Windah Basudara and Azizi Asadel, were recruited to lead the promotion of missions and encourage the collection of special tokens during game sessions.
The resources obtained virtually by the community will be converted into financing for vital works, such as the installation of drinking water networks and the renovation of public schools in needy regions, with an estimated financial impact of more than R$650 million directed to social causes and aid to victims of natural disasters.
Map and gameplay changes
The classic map Bermuda has undergone a complete aesthetic overhaul to suit the atmosphere of the event, now featuring sand dunes and a desert setting that forces competitors to adapt their combat and rotation strategies. The introduction of secret areas, such as Sunken Chamber, adds a layer of exploration to the game, rewarding users who take the time to investigate the new underground locations for valuable items.
Specific weapons have received thematic adjustments for the Clash Squad mode, diversifying the tactical options available.
Rewards and international tournament
The distribution of free items, such as ice wall skins and the Magic Cube, occurs progressively through daily login systems and engagement challenges on social media.
Audiovisual content produced in collaboration with religious figures reinforces positive messages without interrupting the flow of matches.
The competitive scenario also gains prominence with the holding of a multinational championship at the end of February, where teams from countries such as Bangladesh, Paquistão and Indonésia compete for a cash prize, keeping the sporting spirit in line with the month’s celebrations.
