LG starts pre-sales of new OLED TVs in the United States with AI processor and superior brightness

3 min read
TVs OLED LG - Divulgação Foto: TVs OLED LG - Divulgação

LG’s North American subsidiary Electronics has officially opened reservations for its latest line of premium televisions, highlighting significant advances in image processing and artificial intelligence. Interested consumers can now access the manufacturer’s official channels to secure the G6 and C6 series models, which promise to raise the standard of home entertainment with new technical specifications. Deliveries and general retail availability are scheduled to begin in March, marking the commercial debut of devices equipped with the brand’s third generation of chips.

Advances in image processing and quality

The big difference of this generation lies in the implementation of the Alpha 11 AI processor, now in its third iteration, which acts as the brain of the new equipment’s visual and sound operations. Este component uses complex algorithms to analyze content in real time, adjusting brightness, contrast and resolution to deliver the best possible fidelity to the original source, regardless of the quality of the input signal.

Hyper Radiant Color technology complements the hardware, expanding the color range to create more vivid and realistic scenes, bringing the home experience closer to that seen in theaters. The combination of these elements seeks to offer a deep immersion, where automatic calibration adapts not only to what is being watched, but also to the lighting conditions of the environment where the TV is installed, ensuring visual consistency.

G6 series offers intense brightness and refined design

Positioned as the most sophisticated option in the current catalogue, the OLED evo G6 line stands out for its ability to reach brightness peaks up to 45% higher than previous generations. The Brightness Booster Ultra feature is responsible for this performance, ensuring that HDR images maintain their impact even in rooms with plenty of natural light, without sacrificing the deep black tones characteristic of the organic panel.

Prices for the G6 series vary depending on panel size, reflecting the product’s premium positioning in the market. The entry-level model in this line, 55 inches, hits the market for US$2,499, while the larger 65- and 77-inch versions cost US$3,399 and US$4,499, respectively. Para For those looking for large format experiences, the 83-inch version costs US$6,499, and the giant 97-inch model reaches the US$24,999 mark.

Versatility and performance of the C6 line

The C6 series maintains its position as a favorite among the public, balancing cost and high-level features for gamers and moviegoers looking for technological updates. Além features the same advanced processor as more expensive models, it supports variable refresh rates and full compatibility with frame synchronization technologies, essential for next-generation games on consoles and computers.

The price list for the C6 line was designed to reach a larger consumer base, starting at US$1,399 for the 42-inch version and US$1,599 for the 48-inch version. The most popular sizes, 55 and 65 inches, were set at $1,999 and $2,699. Já the larger 77- and 83-inch options will cost $3,699 and $5,299, offering a wide range of choices for different spaces.

Pre-sale and extended warranty incentives

To encourage initial adoption, the manufacturer prepared promotional packages valid during the launch window in the first weeks of March. Quem purchasing the devices through the official channel may include the LG Premium Care protection plan for a symbolic value of just one dollar, guaranteeing extended coverage and greater peace of mind against possible technical defects.

In addition to extra protection, the company is offering logistical benefits for first-time buyers. Professional installation and wall mounting are available free of charge on select models, facilitating secure mounting of equipment and ensuring that the televisions’ ultra-slim design integrates seamlessly into the room’s décor.

Carolina Costa é colaboradora da redação do Mix Vale, portal de notícias com cobertura de Brasil e mundo. Produz conteúdo nas editorias de economia e benefícios, com foco em informação de serviço para o leitor brasileiro. Escreve para o portal desde 2019. Formação: Administração

Notícias relacionadas