BBC confirms renewal of ‘The Traitors’ and ‘Celebrity Traitors’ until 2030 with record success on iPlayer

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Corporação Britânica of Radiodifusão (BBC) solidified the future of two of its most acclaimed series, “The original and high-impact that captures the attention of the public throughout the Reino Unido.

The agreement, officially announced in March 2026, consolidates the series’ position as pillars of the channel’s programming, promising viewers more twists, intrigues, challenging missions, and the already iconic “murders” and “exiles” that have become the format’s trademark, set in the majestic Castelo of Ardross.

Produced by Studio Lambert Scotland, the original and celebrity editions of “The Traitors” have demonstrated a unique power of engagement, connecting a vast audience across the country through its engaging and unpredictable storyline. The renewal underlines the BBC’s confidence in the franchise’s lasting potential and global popularity.

Renewed commitment to the franchise

The new three-year deal for “The Traitors” and “The Celebrity Traitors” is a clear demonstration of the BBC’s continued investment in content that not only entertains but also unites audiences. Esta extension ensures that Reino Unido will continue to follow the complex strategies and human dramas unfolding in the Scottish castle for years to come.

The decision to extend the agreement until 2030 reflects the series’ consistent success in captivating millions of viewers. The BBC seeks to maintain the relevance of its programming, offering high-quality productions that stand out in the competitive entertainment landscape.

Audience peaks and market leadership

“The Celebrity Traitors”, which made its debut on BBC Este’s exceptional performance positioned the series as the most-watched entertainment episode across the UK market since 2016 and placed it as the number one series across all genres and platforms in 2025. 22% compared to the third season, which had reached 10.3 million. A significant portion of this audience, 6.6 million viewers (53%), came from BBC iPlayer, marking a 28% increase compared to the previous season and consolidating it as the second biggest series across the market since the start of 2025, surpassed only by “The Celebrity Traitors”.

Engagement with younger audiences

The format of “The Traitors” proved particularly effective in attracting a crucial demographic segment: younger audiences. The fourth season, aired in 2026, recorded 2.6 million viewers aged 16 to 34, which corresponds to one in five of the total audience.

Este, a 12% increase in relation to the third season, which added 2.3 million young viewers, positions “The Traitors” as the third most watched series by this group in the market since the beginning of last year, behind only “Adolescence” (with 3.4 million) and “The This data reinforces the franchise’s ability to connect with different generations of viewers.

Economic contribution to Escócia

In addition to its television success, “The Traitors” franchise has generated significant economic impact. Um Relatório of Esta estimate covers the period from the start of filming in 2022, highlighting the production’s relevance to the local economy.

Executives’ voice on success

Kalpna Patel-Knight, BBC’s Chefe of Programação of Ela stated that the network is proud to remain faithful to “The Traitors” and “The Celebrity Traitors” until 2030, thanking the exceptional team at Studio Lambert Scotland for bringing the series to the screen.

Patel-Knight also expressed great anticipation for sharing many more twists and turns with viewers across Reino Unido in the years to come. Sua statement reinforces the BBC’s enthusiasm and confidence in the franchise’s lasting potential.

Stephen Lambert, CEO of Studio Lambert, also celebrated the renewal, highlighting the series’ global impact. Ele emphasized that “The Traitors” has become a true television phenomenon around the world, especially on Reino Unido, and that the team is very happy to continue this journey with the BBC.

Calendar of upcoming seasons

Fans of “The Traitors” and “The Celebrity Traitors” can now write down the next dates on their calendars. “The Traitors” season five is set to arrive on BBC One and iPlayer in 2027.

After that, the sixth season will air in 2028, followed by the seventh season in 2029 and the eighth season in 2030, each consisting of 12 60-minute episodes. Já for “The

Production structure and teams

The production of the acclaimed series involves a dedicated and experienced team. The fifth season of “The Traitors” was commissioned by Kalpna Patel-Knight, the BBC’s own head of entertainment commissioning, demonstrating the broadcaster’s high level of interest and investment in the franchise.

Studio Lambert Scotland’s executive producers for “The Traitors” include Mike Cotton, Sarah Fay, Lewis Thurlow and Darrell Olsen. Além of them, Gemma Scholes, Lynette Woods-Reynolds and Faye Donaldson serve as production executives, ensuring the quality and success of the series.

The BBC commissioning editors responsible for “The Traitors” are Neil McCallum and Michael Jochnowitz, overseeing the creative and strategic direction of the programme.

For the second season of “Celebrity Traitors”, production is also by Studio Lambert Scotland, with commissioning by Kalpna Patel-Knight. The executive producers are Mike Cotton, Sarah Fay, Lewis Thurlow and Katy Fox, with Lynette Woods-Reynolds, Gemma Scholes and

The global origin of the format “The Traitors”

The concept behind “The Traitors” is not an original British creation, but rather an international format that has found phenomenal success in Reino Unido. The series was conceived and developed at Holanda by IDTV, an All3Media group company, in collaboration with RTL’s Unidade Criativa. Sua first airing took place on RTL4, produced by IDTV itself, showing the ability of a successful format to transcend cultural borders. All3Media International acts as a global partner of the “The Studio Lambert, responsible for the acclaimed British versions, is an integral part of All3Media, ensuring global synergy in production and distribution.

International expansion on BBC iPlayer

BBC iPlayer has established itself as the definitive platform for “The Traitors” franchise on Reino Unido, not only offering the popular BBC versions but also acting as a hub for other international editions. Isso allows viewers to explore variations of the game from different parts of the world, enriching the audience’s experience.

The platform offers engaging series from different nations, such as:

  • The Traitors USA
  • The Traitors Austrália
  • The Traitors Nova Zelândia
  • The Traitors Irlanda
  • This scope consolidates iPlayer as a complete destination for series enthusiasts, allowing a marathon of content and a deep immersion into the universe of “The Traitors”.

    Bruna Santos é colaboradora da redação do Mix Vale, portal de notícias com cobertura de Brasil e mundo. Produz conteúdo nas editorias de economia e benefícios, com foco em informação de serviço para o leitor brasileiro. Escreve e colabora para o portal desde 2024. Formação: Professora.

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