Tudor, the renowned Swiss watch brand, has announced the return of one of its most distinctive models, the Northflag, now with a significant update. The watch, which had been discontinued in 2021, reappears on September 1, 2026, with a new second time zone (GMT) functionality, positioning itself as an ideal companion for explorers and travelers. This evolution maintains the model’s characteristic design, while improving its practical usefulness.

The return of a singular model and its design evolution

The Northflag has always held a special place in Tudor’s lineup since its original launch in 2015, being the brand’s first watch to incorporate an in-house movement. Known for its peculiar charm and design that evokes exploration, it was appreciated by enthusiasts looking for something beyond the more conventional models. The new version maintains the essence, but features a 316L stainless steel case measuring 40mm in diameter, 12.7mm thick and a distance between lugs of 48.8mm. These dimensions are slightly more compact than those of the original model (which measured 40 x 13.3 x 50mm), which makes it more comfortable and versatile for a range of wrist sizes. The 100-meter water resistance and domed sapphire crystal complete the set, ideal for adventures.

GMT technology and certified in-house movement

At the heart of the new Northflag is the Tudor MT5652-U automatic movement, visible through the transparent caseback. This caliber, which operates at a frequency of 4Hz, boasts the prestigious METAS Master Chronometer certification, guaranteeing impressive precision from -0 to +5 seconds per day. It’s the same second time zone movement found in the brand’s other notable model, the Pelagos FXD GMT. The GMT “flyer” functionality allows the user to adjust the local hour hand independently without stopping the watch, an extremely convenient feature for those who frequently cross time zones. The date and GMT function are intuitively set by the crown.

Dial aesthetics: balance between clarity and touches of yellow

The dial of the second-generation Northflag maintains the preference for a black background, with minimalist text that contributes to its readability. One of the most striking visual features are the yellow accents, which punctuate both the second hand and the 24-hour hand dedicated to the second time zone. The hour markings on the rehaut and the “Northflag” title itself on the dial are also highlighted in this vibrant hue. The date window, positioned at three o’clock, features a black background and white digits, in a chamfered opening that adds depth. To ensure legibility in low light conditions, the hands and markers are coated with blue-emitting Grade A Super-Luminova.

The integrated bracelet and exclusive availability

Complementing the case design, the integrated bracelet is made of stainless steel with a predominantly brushed finish and discreet polished touches. It features a two-link design and incorporates the T-Fit micro-adjustment system in the closure, allowing the user to find the perfect fit with ease. At its launch, the new Tudor Northflag is offered in a single reference, which simplifies the choice for those interested. The suggested retail price for the model is $5,525, and it is available exclusively through official Tudor boutiques around the world, reinforcing the company’s premium brand strategy.

Why the GMT function is crucial to Northflag’s spirit of exploration

The decision to replace the power reserve indicator of the previous model with the second time zone function in the new Northflag reflects a keen understanding of the demands of the modern public. For a watch rooted in the concept of exploration and adventure, the ability to track two time zones simultaneously is a tool of greater practical relevance to the global traveler than just knowing the automatic movement’s remaining charge. This change aligns Northflag more directly with its value proposition, responding to the evolving tastes of Tudor consumers seeking superior functionality for their journeys. The model, like its first generation, is seen as a “connoisseur’s choice”, offering a stronger and more distinctive alternative to the better-known models in the Black Bay range.

Detailed technical sheet of the Tudor Northflag 9140G1A0U

For those interested in technical specifications, the new Tudor Northflag features the following details:
• Mark:Tudor
• Model:Northflag
• Reference Number:9140G1A0U
• Case Diameter:40mm
• Case Thickness:12.7mm
• Distance between Garras (Lug to Lug):48.8mm
• Case Material:316L stainless steel
• Dial Color:Black
• Tags:Applied
• Light:Yes, on the hands and markers, with blue emission Super-Luminova
• Water Resistance:100 meters
• Bracelet:Integrated, two-link steel with T-Fit equipped closure
• Caliber:Tudor MT5652-U
• Functions:Hours, minutes, seconds, date, 24-hour hand for second time zone (GMT)
• Movement Diameter:31.8mm
• Movement Thickness:7.5mm
• Power Reserve:65 hours
• Winding:Automatic
• Frequency:28,800 vibrations per hour (4Hz)
• Jewelry:32
• Chronometric Certification:Yes, METAS Certified Master Chronometer (accuracy from -0 to +5 seconds per day) and COSC Certified
• Price:$5,525
• Availability:Immediate, exclusively in Tudor boutiques worldwide.