ADATA unveils new 128GB DDR5 memory and AI-focused storage solutions at CES

ADATA marked its presence at CES 2026, celebrating 25 years of history with a series of launches under the motto “Advancing Innovation”. The technology giant divided its Las Vegas presentation into three distinct areas: Inovação in AI, Vida Inteligente and Estilo from Vida Gamer, revealing products that promise to redefine performance across multiple sectors. The demonstrations featured strategic partnerships with MSI and Intel, reinforcing the focus on cutting-edge DDR5 memories and storage solutions optimized for artificial intelligence.

Among the main new features are memory modules with unprecedented capacities and solid state drives (SSDs) that combine extreme speed with energy efficiency. The company presented solutions for its various brands, including TRUSTA, aimed at the corporate market, ADATA Industrial, focused on robust applications, and XPG, dedicated to the gaming public. Para To expand the reach, an online exhibition was made available, allowing enthusiasts around the world to follow the announcements.

The company’s central focus was the integration of artificial intelligence into complex workflows, from data centers to personal devices. The products are designed to withstand intense workloads, big data processing and the demands of high-performance gaming, signaling a strong investment in technologies that will shape the future of computing.

Innovations for the era of artificial intelligence

At the forefront of presentations, the TRUSTA brand introduced AI Scaler Toolkit, an innovative software-defined architecture. Essa tool intelligently distributes resources between GPU, DRAM, and SSD to optimize inference on large language models (LLMs). The technology allows for flexible allocation of resources, making local AI a viable and safer alternative for organizations that need full control over their data and have limited budgets, democratizing access to this technology.

Another product with a big impact was the PCIe 5.0 T7P5 SSD, which reaches impressive speeds of up to 13,500 MB/s for reading and 10,300 MB/s for writing. Além of gross performance, the model stands out for its energy efficiency, delivering 447 MB/s per watt, a value significantly higher than other products in the same category. With a durability of up to 3 DWPD (Drive Writes Per Day), the SSD is designed to support the continuous, intensive operations required by AI servers and modern data centers.

Industrial solutions and remote management

For the industrial sector, ADATA Industrial focused on reliability and simplified management with the A+ IntelliManager platform. The tool, awarded at Taiwan Excellence Awards 2026, offers cloud-based administration, allowing remote analysis and control of SSDs. Isso minimizes the need for physical travel for maintenance in industrial facilities, optimizing operations and reducing operational costs.

In the hardware field, the IU2P41BP PCIe Gen 4 U.2 SSD was presented with capacities reaching 8 TB, developed with a focus on quality of service (QoS) for AI servers. Stability in high-demand environments is one of its main attributes, ensuring consistency in data processing.

Complementing the solutions, DDR5 ECC CU DIMM and CSO DIMM memories reach frequencies of 7,200 MT/s and were designed to operate over a wide temperature range. Essa characteristic makes them ideal for Edge AI and industrial control applications, where stability under adverse conditions is critical to continued operations.

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Advances for smart living and sustainability

In a strategic collaboration with MSI and Intel, ADATA introduced the first 4-rank DDR5 CUDIMM module with a capacity of up to 128 GB. Essa innovation doubles the capacity of conventional 2-rank designs on Intel Z890 prototype platforms, opening up new possibilities for high-performance workstations and desktops. The CUDIMM and CSODIMM modules reach 7,200 MT/s with 64 GB, meeting the needs of professionals working with AI and big data.

Sustainability was also an important pillar in the launches. XPG NOVAKEY RGB DDR5 memory, awarded at CES 2026, combines 8,000 MT/s performance and 32 GB capacity with an infinity mirror design. Sua construction uses 50% recycled aluminum and 85% PCR (post-consumer recycled) materials, demonstrating the brand’s commitment to ecological practices without sacrificing performance.

Following the same line, the Project BulletX external SSD offers speeds of up to 4,000 MB/s via USB4 and is manufactured with the same proportion of recycled materials. Já Project TapSafe, a case for external SSD, introduces NFC unlocking for greater data security, also with 50% PCR in its composition. The company also unveiled embedded solutions such as eMMC 5.1 and UFS 3.1 for AIoT and low-power wearables.

These products demonstrate that it is possible to combine high performance and cutting-edge technology with environmental responsibility, a growing trend in the hardware market. The combination of portable performance and ecological practices positions ADATA as a company attentive to the demands of the modern consumer, who seeks efficiency and sustainability in a single product.

XPG ecosystem for the gaming public

XPG, ADATA’s gaming division, presented a complete ecosystem that balances bold aesthetics and advanced thermal management. The INVADER X ELITE chassis stood out for its design with frameless panoramic tempered glass and walnut details, offering a premium look. The case is designed to support back-connect motherboards and GPUs up to 410mm, and comes with five pre-installed fans to ensure optimized airflow from the first use. Outro model, the DOCK, adopts an open triangular exoskeleton structure, built with recycled materials, combining futuristic design and sustainability. In the cooling area, the LEVANTE VIEW PRO 360 water cooler impressed with its ability to dissipate up to 340 W of TDP and its integrated 6.7-inch curved screen, which allows the display of system information or personalized animations. Para For those who prefer air solutions, the MAESTRO VIEW and INFINITY coolers were presented with a capacity of up to 230 W, compatible with the new Intel LGA 1851 and AMD AM5 sockets, guaranteeing performance for the latest processors. The line of power supplies has also been renewed with the 1,000 W PYMCORE SFX Platinum and 1,200 W CYBERCORE III models, which feature semi-digital architecture and Japanese capacitors for maximum stability and efficiency. Finally, the NIMBUS PLUS and NIMBUS gaming chairs were developed with a total focus on ergonomics, providing comfort for long gaming sessions.

Performance and efficiency on new hardware

ADATA’s exhibition reinforced the company’s commitment to developing AI solutions that are not only powerful, but also efficient and sustainable. The new high-capacity DDR5 modules are a direct response to the growing demand for more memory in high-performance desktops and servers dedicated to training AI models, where each additional gigabyte can mean a drastic reduction in processing time.

SSDs with PCIe 5.0 technology, in turn, set a new standard not only in transfer speed, but also in energy efficiency, a critical factor for data centers looking to reduce operational costs and environmental impact. External and embedded storage solutions expand the reach of AI, bringing processing power to mobile and wearable devices where power consumption is a key limitation.

New generation power supplies

XPG’s new power supplies, such as the PYMCORE SFX Platinum and CYBERCORE III, bring important innovations to ensure the stability of high-power systems. With semi-digital architecture and high-quality components, such as Japanese capacitors, these models offer precise monitoring and protection against overloads, especially during GPU power peaks, ensuring the longevity of the components and the safety of the system as a whole.