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Todo Mundo em Pânico leads the box office with US$55 million in the best debut of the franchise

Luís Henrique Costa
Por 5 min de leitura
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Todo Mundo em Pânico - Reprodução
Foto: Todo Mundo em Pânico - Reprodução

Every World in Panic debuted at the top of the North American box office. The Paramount film grossed $55 million in its opening weekend. The result represents the biggest opening of the franchise, which has existed for 25 years. The 18+ horror comedy surpassed initial projections and benefited from positive word of mouth among young audiences.

The sixth chapter of the series brings the Wayans brothers back to creative command. Marlon Wayans, Shawn Wayans, Keenen Ivory Wayans and Craig Wayans wrote the script along with Rick Alvarez. Marlon and Shawn reprise the roles of Shorty and Ray. Anna Faris and Regina Hall also return as Cindy and Brenda, absent since the fourth film. The production satirizes recent horror trends, including titles like Get Out, M3GAN and Longlegs.

Every World in Panic surpasses the franchise’s previous record

The film cost $30 million from Miramax. With the initial box office, he is already heading towards quick profits. The domestic opening surpassed the US$49.7 million of Scary Movie 4, from 2006. In the global market, the debut reached US$105.5 million in 53 territories. The performance confirms the enduring appeal of the spoof formula mixed with scares.

  • Marlon Wayans and Shawn Wayans return to star after more than two decades
  • Script satirizes reboots, remakes and the Hollywood sequel market itself
  • Film explores nostalgia for old fans alongside humor for Generation Z
  • Low budget allowed a high return on investment
  • Paramount and Miramax celebrate the result as a sign of strength for horror comedies

Analysts highlight the role of nostalgia and light horror in the success. Audiences responded well to the reunion of the original creators. David A. Gross of FranchiseRe called the premiere exceptional for an advanced sequel in the series.

Masters of the Universe disappoints with modest opening

In second place was Masters of the Universe, from Amazon MGM. The film grossed $29.3 million in North America. The weekend’s global total reached US$54 million, with US$25 million in the international market. The production faced an estimated budget of almost US$200 million, which puts pressure on future performance.

The film marks Mattel’s second attempt at cinema after Barbie. Directed by Travis Knight, it stars Nicholas Galitzine as Prince Adam, who transforms into He-Man. The cast includes names like Idris Elba and Camila Mendes. The story follows the hero on his journey to regain power in Eternia against the villain Skeletor. The audience at the premiere was mostly male and over 45 years old.

Other weekend box office highlights

Backrooms held third place with $25.9 million. The A24 film has already grossed US$135 million in the US and has become the studio’s biggest global success. Obsession occupied fourth place with US$25.6 million in its fourth weekend, demonstrating good audience retention. The Amazing Digital Circus: The Last Act completed the top 5 with US$19.4 million.

The result reinforces the current strength of accessible horror and comedy productions. Films with controlled costs and direct appeal to young audiences continue to perform better than expensive blockbusters based on older properties. Masters of the Universe can still grow with the family audience in the coming weeks, but faces challenges in covering the high investment.

Return of the Wayans boosts the franchise

The return of the Wayans brothers brought new energy to the series. They had stepped aside after pressure in previous years. The script plays with the very concept of endless franchises, which generated identification among viewers. Critics and audiences highlighted the balance between harsh humor and current references to the horror genre.

Experts note that word of mouth helped sustain performance throughout the weekend. The comedy reached $24.7 million on Friday alone. The good international performance was also surprising, with strong acceptance in several markets. Analysts predict solid legs for the film in the coming weeks.

Amazon MGM Strategy for Masters of the Universe

Kevin Wilson, head of distribution at Amazon MGM, defended the long-term approach. The company is betting on building engagement beyond movie theaters. The studio seeks to attract new generations to the He-Man brand, which marked the 80s. Older audiences attended, but children and teenagers were less represented at the premiere.

The film still needs to expand its reach to justify the high budget. Experts indicate that only great consolidated superheroes achieve impressive numbers nowadays. Masters of the Universe will have to prove consistency in the coming weeks to recover.

The weekend showed the diversity of the current programming. While a cheap horror comedy dominated, a fantasy blockbuster struggled to draw crowds. The summer season continues with a focus on titles that deliver direct fun and clear value for money for the studios.

Luís Henrique Costa é jornalista formado pela FMU, editor-chefe e fundador do Mix Vale, portal de notícias em atividade desde 2013. Responde pela direção editorial do veículo, que cobre Brasil e mundo em economia, benefícios sociais, esportes, tecnologia, ciência e entretenimento. Atua na área há mais de 15 anos e lidera uma equipe de cerca de 15 colaboradores.

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