TV Globo confirmed an addition of weight and charisma to its team of commentators for the 2026 World Cup. Ronaldinho Gaúcho, widely known as “Bruxo”, is preparing to debut as one of the highlights of the tournament’s coverage, promising the unique mix of analysis and entertainment that marked his career on the pitch. The expectation is that the former number 10 will bring his legendary “traditional roulette” to the screen, in appearances that promise to surprise the public.
Charisma of the Wizard in Coverage of the 2026 World Cup
The arrival of Ronaldinho Gaúcho to Globo’s broadcast team for the next World Cup represents a bet on the charisma and unpredictability that have always surrounded the athlete. His unique persona, marked by unexpected and captivating moments, is seen as a differentiator in attracting and engaging viewers. The broadcaster seeks to replicate, in the media universe, the same power of enchantment that the Wizard demonstrated in the fields.
Globo’s decision to include the former player reflects the search for figures who not only understand football, but who are also able to transcend the sport and generate identification with different audiences. Ronaldinho, with his career full of legends and unforgettable memories, symbolizes this ability to go beyond the game. He is the living representation of an era of football where art and joy were predominant.
Striking Moves That Defined Ronaldinho’s Legend
Ronaldinho Gaúcho’s career is punctuated by a series of achievements that consolidated him as one of the greatest players of all time. His ability to improvise and surprise both opponents and fans has made him a global icon. These iconic moments underline why his presence is so eagerly awaited on television:
- Memorable goals against América in 2015:In a display of pure genius for Fluminense, Ronaldinho scored two goals in the 4-0 victory, receiving an ovation from the opposing fans at the Maracanã Stadium, a rare and impactful feat.
- Applause in rival stadiums in Spain:His ability to dazzle was such that, even wearing the Barcelona shirt, he received a standing ovation from Real Madrid fans at the Santiago Bernabéu, in recognition of his exceptional performance.
- “Random Roles”:Ronaldinho’s unpredictability and irreverence off the field became part of his mystique, with unexpected appearances and interactions reinforcing his authenticity and charisma.
The Routine and Style of the New Global Commentator
In addition to his football expertise, Ronaldinho Gaúcho’s participation in the 2026 World Cup will also bring a touch of style. The head of the broadcast team’s wardrobe, under the responsibility of Carol Gama, will take care of the look that the Witcher will present on screen. This attention to detail reinforces the importance that the broadcaster attaches to the former athlete’s image, seeking to harmonize his innate talent with an impeccable presentation.
The expectation is that Ronaldinho’s appearances will be interspersed with technical comments and analyses, always with that relaxed manner that made him such a beloved figure. The “traditional roulette”, his signature move, will not just be a figure of speech, but an element that Globo intends to use to symbolize the magic he will bring to the coverage.
Projections for the 2026 World Cup and Ronaldinho’s Role
The 2026 World Cup, which will be hosted by the United States, Canada and Mexico, promises to be a grand event, with an expanded format and more teams. The inclusion of a figure like Ronaldinho Gaúcho in Globo’s coverage aims to enhance viewers’ experience, offering a unique perspective and high-level entertainment.
Bruxo’s new phase on television marks another chapter in his post-camp career, consolidating him not only as an eternal football idol, but also as a media personality capable of enchanting and engaging a global audience. His presence is an invitation to celebrate football, with the promise of moments as memorable as those he provided on the pitch.

